How I Build & Sell $8,000 AI Websites (AntiGravity + Stitch)
How Anti-Gravity is Revolutionizing Website Building
Introduction to Anti-Gravity and Website Creation
- Anti-gravity technology has transformed website building, enabling users to create stunning websites without coding experience.
- The speaker, Jack Roberts, shares his successful background in tech startups and AI automation businesses.
- Viewers will learn about the "anti-gravity cloning system," allowing for infinite copies of a website tailored for different brands.
Key Features of the System
- The cloning system can modify logos, color schemes, and copy for various brands.
- Insights from global AI content creators have been integrated into the strategies presented in this video.
- A free client playbook will be provided, detailing niche identification, client acquisition strategies, deliverables, and monetization methods.
Client Acquisition Strategy
- The focus is on building relationships with clients by offering initial services for free to gain trust and proof of capability.
- This approach aims to transition from providing free value to establishing monthly recurring revenue through ongoing services.
Niche Selection Philosophy
- The strategy emphasizes targeting "boring" but profitable niches that are often overlooked by competitors.
- Examples of these niches include commercial cleaning companies, HVAC contractors, landscaping services, and more unsexy industries that require digital presence improvement.
Summary of Monetization Strategy
- The overarching strategy involves delivering impressive work for free initially to build relationships that lead to paid opportunities later on.
- By focusing on less saturated markets rather than trendy sectors like real estate or gyms, thereโs potential for significant profit.
Niche Selection and Lead Generation Strategies
Identifying Profitable Niches
- The focus is on selecting "unsexy" niches that are profitable, meaning they have the financial capacity to pay for services.
- Leverage personal experience or "1% skill sets" to identify a niche where you can provide value based on past work experiences.
- Validate the niche by checking for at least 20 businesses in your area; more businesses indicate better opportunities for replication of services.
- Assess the quality of existing websites within the niche; many will likely have outdated designs, indicating a need for improvement.
- Recognize that websites serve as gateways to other services, establishing relationships with clients who may later seek additional offerings.
Obtaining Leads
- The second step in the five-step money framework involves obtaining leads through two strategies: quick scraping from Google Maps and a more comprehensive approach.
- Use Chrome extensions like Instant Data Scraper to efficiently gather business information such as names, ratings, addresses, phone numbers, and websites from Google Maps listings.
- Enable the Instant Data Scraper extension and utilize its features to extract data seamlessly while browsing Google Maps for relevant businesses.
- After scraping leads, download them into a file format (e.g., CSV), making it easy to manage and utilize this information for outreach efforts.
- Engage AI tools like anti-gravity to devise lead generation strategies tailored specifically for your target market (e.g., pool cleaners in Austin), enhancing efficiency in gathering contact details.
How to Leverage Appify and Anti-Gravity for Data Scraping
Overview of Options for Data Scraping
- The speaker emphasizes the importance of finding answers independently, presenting three options for data scraping:
- Option A: Recommended use of Appify, which offers a free $5 credit.
- Option B: Manual scraping from platforms like Google Maps and Yelp.
- Hybrid Approach: Combining both methods.
Connecting Appify with Anti-Gravity
- The speaker suggests leveraging Ampify to create an MCP (Model Context Protocol) configuration that connects various applications seamlessly.
- MCP is described as a universal language that allows different systems to communicate effectively, akin to a universal remote control.
Setting Up API Key in Anti-Gravity
- Instructions are provided on how to retrieve the API key from Ampify by navigating through settings and integrations.
- Best practices include checking available integrations before adding new ones and managing MCP servers efficiently.
Configuring Anti-Gravity with Ampify
- The process involves accessing raw MCP configurations where users can add custom connections not available in the store.
- Users can insert their Ampify API key into the configuration file, enabling access to over 8,000 API actors without needing detailed knowledge about each one.
Validating Functionality and Budgeting
- To confirm successful integration, refreshing the interface should reveal Appify's tools on the left side.
- Tips are shared on reducing token usage by removing unused tools from context windows; keeping it below 50 is recommended.
Executing Data Scraping Task
- The speaker demonstrates how to prompt Anti-gravity to scrape data for pool cleaners in Austin while setting a budget limit of 20 cents to avoid excessive costs.
- After executing the scrape within budget constraints, results show successful retrieval of leads including company names and phone numbers at a cost of only 14 cents.
How to Effectively Generate Leads Using Digital Strategies
Leveraging Personal Touch in Outreach
- Emphasizes the importance of personal outreach, suggesting a simple phone call can create connections and opportunities.
- Shares an anecdote about sending a quirky brick to developers, illustrating creative ways to stand out in lead generation.
Data Collection and Scraping Techniques
- Discusses the significance of data volume in lead generation, highlighting that success relies on gathering extensive information.
- Mentions using Appify for scraping leads, explaining how users can monitor the scraping process through a console interface.
Analyzing Collected Data
- Presents statistics from scraped data: 71 unique businesses identified with high percentages having contact details (96% phone numbers, 89% websites).
- Notes the cost-effectiveness of data collection at $77, comparing it humorously to fast food prices.
Enriching Lead Information
- Introduces Any Mail Finder as a tool for enriching collected data by finding email addresses for businesses.
- Highlights the challenge of obtaining valid email addresses and how enrichment services can significantly improve outreach efficiency.
Automating Future Lead Generation
- Describes setting up automated processes with anti-gravity skills to streamline future lead generation efforts.
- Celebrates achieving 215 new verified email addresses after enrichment, showcasing the effectiveness of combining tools for better results.
Anti-Gravity Skills and Lead Generation Workflow
Introduction to Anti-Gravity Skills
- The speaker introduces the concept of an "anti-gravity skill generator," which is designed to create new skills based on best practices. Currently, 66 people are exploring this tool.
Creating a Replicable Skill
- A prompt is used to turn previous processes (Appify and Mailfinder) into a replicable skill using a specific framework. The speaker requests assistance from Glido for refining the prompt.
Comprehensive Skill Document Creation
- The anti-gravity tool generates a comprehensive skill document that outlines the entire lead generation workflow, including lead enrichment without manual intervention. This document serves as a reusable resource.
Features of the Generated Skill Document
- The completed skill document includes:
- A full pipeline guide covering app scraping, data cleaning, and email enrichment.
- Checklists, cost estimation formulas, API references, validation steps, and troubleshooting guides.
- A reusable CLI tool for email enrichment.
Utilizing Leads Effectively
- With enriched leads in hand, the next step involves building offerings for potential customers. Emphasis is placed on having valuable products or services to sell before reaching out to leads. This aligns with the third step of their money framework: "nailing the build."
Building an Effective Website
Understanding Customer Needs
- Before website development begins, it's crucial to analyze what makes an effective pool cleaning company website by reviewing top competitors based on Google reviews. The speaker plans to use anti-gravity for this research task.
Researching Competitor Websites
- A request is made for anti-gravity to identify common features among top-performing websites and list actionable insights that distinguish them from less successful sites. This information will inform website structure and copywriting efforts moving forward.
Transitioning Between Tools
- The speaker discusses using Google AI Studio initially due to its design capabilities but notes it lacks scalability compared to anti-gravity's long-term software focus. They outline a process involving building in AI Studio first before transferring code back into anti-gravity for optimization purposes.
Key Insights from Competitor Analysis
Common Features Among Top Performers
- Findings from competitor analysis reveal essential elements that successful websites share:
- Inclusion of three to six named testimonials.
- Prominent display of contact information instead of generic phrases like "Contact Us."
- Clear descriptions of service inclusions/exclusions.
- Presence of blog posts detailing communication processes.
- Use of before-and-after images showcasing results achieved by services offered.
Design Focus in Development Process
- To enhance design quality while minimizing input complexity in AI Studio prompts, the speaker suggests focusing solely on design excellence rather than overwhelming it with too much information during initial stages of development.
Utilizing HTML Extraction Techniques
Extracting Useful Code Components
- The speaker recommends utilizing HTML extraction tools available online (e.g., HTML extractor) for gathering components from well-designed websites as part of their development strategy while emphasizing originality in coding when creating final products through personal builds rather than direct copies from templates or examples provided online.( t =1463 s )
Website Design for a Pool Cleaning Company
Introduction to the Project
- The speaker introduces a project focused on designing a website for a pool cleaning company, emphasizing personal involvement and enthusiasm.
- A prompt is given to create a brief overview of the ideal website, highlighting the importance of an attractive hero image.
Utilizing Tools for Website Development
- The speaker discusses using "anti-gravity" and AI studio tools to assist in building the website, indicating their efficiency in design.
- Reference is made to GitHub's UIUX Pro skill, which provides various optimization tools for web development.
Importance of Design Elements
- The speaker explains how the GitHub tool checks essential design elements like contrast and spacing, ensuring usability without manual inspection.
- A positive assessment is given regarding the initial design outcome, describing it as beautiful and luxurious.
Comparison with Existing Websites
- The speaker compares their design with existing pool cleaning websites in New York, discussing user experience aspects such as layout and messaging.
- Key principles like "the fold" are introduced; focusing on delivering one clear message per section of the webpage.
Finalizing and Hosting the Website
- The process of refining the website is mentioned, aiming for an 80% completion rate before finalization.
- Instructions are provided on saving and syncing the project to GitHub for online storage and potential hosting options.
Conclusion on Workflow Efficiency
- Emphasis is placed on leveraging AI-generated assets throughout the development process, showcasing modern efficiencies in web design.
- The transition from cloud-based hosting back to local environments is briefly discussed as part of managing web projects effectively.
Local Hosting and Website Optimization
Understanding Local Hosting
- Local hosting refers to running website files directly from your computer, allowing for immediate access and editing through a browser.
- After making edits and running checks, the website can be hosted online, marking an exciting transition in the development process.
Dependencies and Tools
- The installation of 67 packages indicates that dependencies are required for the website to function properly.
- AI Studio offers more dependencies than Anti-gravity out of the box, providing a broader suite of tools for development.
Utilizing Anti-gravity
- Anti-gravity can detect issues in real-time while loading in the browser, often resolving them automatically.
- The integration looks visually appealing on localhost 3000, showcasing crisp images and various design aspects.
Running Checklists for Optimization
- Using a skill plugin allows running website code through checklists focused on UI/UX rules without altering design elements.
- This optimization process is efficient as it can be applied once and cloned for different clients later.
Performance Improvements
- The optimization includes enhancing accessibility, SEO, UI design components, lazy loading images, and fixing bugs to ensure readiness for launch.
- Responsiveness is tested by adjusting dimensions to confirm proper display across devices.
Copy Improvement Based on Competitor Analysis
Editing Copy with Insights
- A prompt is given to analyze top-performing websites in a niche (pool cleaners), focusing on improving copy and functionality based on successful elements.
Researching Top Performers
- The analysis involves researching top websites based on Google reviews as indicators of quality performance.
- Key patterns identified include localized language usage, detailed service lists, FAQ sections, testimonials with real names, and comprehensive service area descriptions.
Website Redesign Insights
Overview of Changes
- The hero section is undergoing a complete rewrite, including updates to the stats bar, service grid, and pricing tiers based on top performers.
- Enhancements include verified testimonials and an FAQ section addressing eight key questions about services like saltwater pools.
- Key elements being improved are the hero stats bar, service grid, how it works section, pricing tiers, call-to-action (CTA), testimonials, FAQs, contact form, trust indicators, and footer.
Local Focus and User Engagement
- The website emphasizes local engagement by targeting Austin residents with specific service offerings and a clear call for free quotes.
- Testimonials from neighbors in Austin enhance credibility; users can easily access reviews on Google and FAQs for more information.
SEO Considerations
- Improvements are not just design-focused but also aim to boost SEO and local SEO through detailed content relevant to various areas around Austin.
UI Sniping Techniques
- Introduction of "UI sniping" as a method to find desirable code blocks from websites like 21st.dev for enhancing web design.
- Users can copy attractive assets or components they find online to implement them into their own sites effectively.
Website Functionality and Aesthetics
- The speaker notes that while some websites may focus on flashy designs ("whisbang"), this particular site balances professionalism with essential information without overwhelming users.
- Emphasis is placed on conversion as the primary goal of the website; no additional flashy elements are deemed necessary for effectiveness.
Implementation Steps for High-Level Platforms
- Instructions provided for converting the redesigned website into HTML/CSS suitable for platforms like Go High Level or WordPress.
- Steps outlined include creating a new funnel in Go High Level after converting the siteโs design into code.
Creating a Website from Scratch
Setting Up the Homepage
- The process begins with creating a new website titled "pool with a load of O's" and adding a homepage.
- A code block is added by searching for "code," which allows for custom HTML and JavaScript integration.
Integrating Code into Go High Level
- The speaker emphasizes that different platforms may accept varying formats, but this instance uses JavaScript/HTML.
- After saving the code in Go High Level, the website opens in a new tab, showcasing its functionalities.
Streamlining Website Cloning
- The speaker mentions potential issues with initial HTML outputs and introduces a skill designed to simplify website cloning.
- This skill aims to reduce back-and-forth adjustments when converting websites for multiple clients.
Deconstructing Existing Websites
- The next step involves breaking down an existing website into components to facilitate reuse across various pool companies.
- Key elements identified include reviews, business name, logos, contact information, and service areas.
Config Driven Architecture Proposal
- A suggestion arises to refactor the site into a config-driven architecture using a single
siteconfig.tsfile for easier updates.
- Instructions are given to clone the website while filling out specific details like logos and dummy information where necessary.
Finalizing the Cloning Process
- The cloning process is automated so that minimal manual input is required from users during future iterations.
- An example of successful implementation is provided with changes made seamlessly without user intervention.
Website Transformation and Cloning Techniques
Overview of Website Updates
- The phone number, email, and Instagram have been updated on the website. The color scheme has shifted from sky blue to a warm orange.
- A comparison between the original and new website shows significant improvements, including logo integration and enhanced visual appeal.
- The new site features five-star ratings, accurate contact information, and highlights services like pool maintenance with impressive statistics.
- The transformation is described as "wild," showcasing a complete overhaul that aligns with the brand's identity through simple pricing and updated reviews.
Creating Repeatable Skills
- The goal is to develop a repeatable skill for replicating this website transformation process across multiple clients in the pool cleaning industry.
- An "anti-gravity cloning skill" will be created to automate the replication of websites based on an initial template provided by users.
- This skill allows for infinite duplication of websites tailored to different clients' needs.
Utilizing Google's Design Agent: Stitch
- Introduction of Stitch as a tool for creating multi-page websites compared to AI Studio's one-page design capabilities.
- Stitch enables more complex designs suitable for businesses requiring online forms or multiple pages, enhancing user experience.
Integration Process with Anti-Gravity
- Instructions are provided on how to integrate Stitch into the anti-gravity system using specific API keys for seamless functionality.
- Users must configure their settings correctly to ensure that Stitch can programmatically build websites effectively.
This structured approach captures key insights from the transcript while providing timestamps for easy reference.
How to Leverage AI for Web Design
Introduction to the Project
- The project involves multiple pages, including a "dream project" and "mastering the art," designed specifically for an app.
- Users can provide extensive information to refine designs, allowing flexibility in creating various improvements.
Utilizing Stitch for Project Management
- The speaker demonstrates how to validate connections with Stitch by retrieving the last created project.
- Users can specify whether they are designing for mobile or web apps, showcasing adaptability in design preferences.
Cloning Mechanism in Design
- A cloning mechanism allows users to duplicate existing projects (e.g., a mobile app for waste removal), maintaining layout consistency.
- This process enables users to extract and edit designs using Anti-gravity, enhancing customization options.
Outreach Strategy Development
- After establishing technical infrastructure, the next step is outreach to businesses for monetization opportunities.
- Emphasis on ensuring that free deliverables appear professional; this increases perceived value and potential client interest.
Crafting Effective Outreach Emails
- Three different outreach email templates are provided, focusing on personalization and value proposition without direct asks.
- Subject lines should appear human-written (e.g., "Built you a new website").
- Include links to free work as portfolio pieces while inviting feedback or calls for further discussion.
- Automation of follow-ups is suggested as part of the outreach strategy before moving into upselling services.
Website Hosting and Email Setup
Cloning the Web App
- The process begins with hosting a website and sending emails, utilizing the anti-gravity tool to clone a web app.
- The cloned app retains its original layout, showcasing an effective cloning system that enhances design consistency.
Connecting to GitHub
- To upload the cloned app to GitHub, users must connect their GitHub account by entering a provided credential code.
- After authorization, users can create multiple repositories (up to 52), allowing for efficient management of numerous websites.
Publishing Websites Programmatically
- With pre-authentication established, users can publish all created repositories online seamlessly.
- A programmatic approach using anti-gravity simplifies the publishing process compared to traditional methods in VLE.
Utilizing Anti-Gravity Features
- An example is given of a previously designed agency website published through anti-gravity, highlighting its user-friendly interface.
- Users are instructed on how to format text as a code block for Notion integration while working within anti-gravity.
API Key Integration and Configuration
- Users need to replace placeholders with their API key from Versell, which is obtained from their account settings on Versell's website.
- Instructions are provided for adding the Versel MCP configuration into anti-gravity for enhanced functionality.
Managing MCP Servers
- The discussion includes managing tools within MCP servers; only essential tools are enabled to maintain efficiency without overwhelming context windows.
Finalizing Website Deployment
- Users command anti-gravity to publish their GitHub-hosted website directly onto Vel without manual intervention.
- Upon successful publication, users receive a deployment URL for immediate access and verification of their live site.
Addressing Missing Elements
- If elements like logos are missing post-deployment, users can request fixes through anti-gravity by providing necessary images.
Deployment and Skill Creation Process
Initial Deployment Confirmation
- The fix has been deployed successfully, and the website is now operational. Users can share this link with others, indicating a significant milestone in the project.
- The excitement around the deployment highlights its programmatic nature, suggesting that it was achieved through automated processes rather than manual intervention.
Creating an Anti-Gravity Skill
- A new anti-gravity skill is being created using a specific document for publishing on GitHub and Vercel, aiming to avoid previous issues related to logos. This reflects a focus on continuous improvement based on past experiences.
- The speaker emphasizes the importance of incorporating learnings from prior deployments into new skills, showcasing an iterative development approach.
Skills Overview
- Two main skills are highlighted: the anti-gravity cloning skill and the GitHub to Vercel skill, demonstrating a growing toolkit for users. This indicates progress in developing capabilities within their framework.
- Changes made in anti-gravity will be instantly reflected on the website due to seamless integration between GitHub and Vercel, emphasizing efficiency in updates and maintenance.
Setting Up Email Campaigns
Importance of Follow-Up Emails
- The discussion shifts to setting up email campaigns using Instantly, stressing that follow-up emails are crucial as most recipients may not respond immediately due to busy schedules. Over 50% of people do not follow up after initial contact if they don't receive a response.
- A suggested follow-up sequence includes sending multiple emails over several days (Day 1: initial email; Day 3: first follow-up; Day 7: second follow-up), highlighting strategic timing for maximum engagement.
Automation of Campaign Processes
- Once set up, these email campaigns run automatically in the background without requiring constant attention from users, which enhances productivity by allowing them to focus on other tasks while maintaining communication efforts.
Connecting Email Accounts
Account Setup Options
- Users can connect their existing Gmail accounts or purchase pre-warmed domains within Instantly to improve deliverability rates and avoid spam filters when sending emails from new accounts. This step is critical for ensuring professional communication standards are met.
- Pre-warmed accounts help mitigate risks associated with sending emails from newly created addresses that lack credibility or history with email providers, thus enhancing campaign effectiveness right from launch.
Creating New Campaign Leads
Lead Management Process
- To create effective campaigns, users need leads; therefore, they should retrieve leads from their anti-gravity setup before uploading them into Instantly for use in email campaigns. This process ensures that outreach efforts are targeted and relevant to potential clients or customers.
- The speaker demonstrates how to upload leads via CSV files into Instantly after retrieving them from anti-gravity toolsโemphasizing ease of integration between different platforms used during this workflow process.
Email Campaign Strategies
Utilizing Data for Effective Email Campaigns
- The importance of selecting relevant data types for email campaigns is emphasized, suggesting that unnecessary information (like Instagram handles) should be excluded to maintain focus.
- A suggestion is made to cleanse the data by reformatting business names and locations to ensure they fit naturally within the email content.
- Anti-gravity can conduct further research on businesses, providing interesting facts that can enhance email personalization and engagement.
Preparing Data for Upload
- Itโs recommended to format emails correctly in the initial file to avoid upload issues with platforms like Instantly; only one email per column is advised.
- After uploading contacts, a playbook can be used to draft the first email, incorporating dynamic variables for personalization based on uploaded data.
Crafting Personalized Emails
- Hyperlinking is discussed as a method to include unique website URLs in emails without hardcoding them, ensuring each recipient receives a personalized link.
- Instructions are provided on how to add new website URLs dynamically during the upload process, allowing for individualized links in outreach efforts.
Building Follow-Up Sequences
- The use of curly brackets allows users to insert dynamic fields into emails easily, enhancing personalization and engagement with recipients.
- A sequence of follow-up emails can be created with specific timings set for sending out messages, optimizing response rates based on user behavior.
Multi-channel Outreach Strategies
- Recommendations include utilizing various channels (like Instagram and LinkedIn), which can be automated through anti-gravity tools for comprehensive multi-channel campaigns.
Understanding Email Management and Revenue Generation
Email Limitations and Management
- Discusses the importance of adhering to daily email limits to avoid account issues with Gmail, especially for new accounts.
- Highlights the ability to manage multiple campaigns from a single platform, allowing users to reply and test different email variants effectively.
Building Value Through Free Services
- Emphasizes the creation of a custom website that surpasses competitors' offerings, provided at no cost, showcasing exceptional value.
- Introduces the "razor blades model," where free services (the website) lead into paid services (add-ons), inspired by Harry's razor business strategy.
Establishing Relationships for Future Sales
- Stresses the importance of client satisfaction after delivering free work as a foundation for future business relationships.
- Advises on optimizing for client happiness without immediate expectations, fostering trust before introducing additional services.
Offering Recurring Revenue Services
- Suggests starting with low-friction add-ons like website hosting or SEO maintenance once trust is established.
- Recommends engaging clients in conversation about their current challenges to tailor service offerings that address their specific needs.
Tailoring Solutions Based on Client Needs
- Proposes discussing potential problems faced by clients during follow-up calls and offering targeted solutions such as SEO or chatbot integration.
- Encourages building relationships through value-added conversations leading to micro recurring revenue opportunities based on client feedback.
Expanding Service Offerings
- Mentions various service options like social media management tailored to client interests, emphasizing flexibility in service delivery.
- Reinforces the idea of gradually introducing multiple services rather than overwhelming clients with too many options at once.
How to Automate Review Generation and Upsell Services
Automating Post-Service Review Requests
- The speaker emphasizes the importance of automating review generation systems for businesses, suggesting that many are not utilizing effective strategies.
- Various methods can be employed, such as missed call follow-ups and text responses, to enhance customer engagement and generate reviews.
Introducing Upsells Effectively
- When upselling, it's crucial to ask clients about their website experience and pain points while listening more than talking.
- Propose a small add-on service that addresses their specific issues at an affordable price; the goal is to establish a paying relationship rather than maximizing revenue initially.
Establishing Client Relationships
- The first client should ideally be charged under $300 per month with simple month-to-month agreements to encourage commitment without long-term contracts.
- Collect testimonials regardless of whether clients opt for additional services; tools like VideoAsk can facilitate this process effectively.
Scaling Client Acquisition
- After securing initial clients, ask them if they know anyone else who could benefit from similar services, which helps in generating referrals without feeling salesy.
- Utilize existing goodwill from satisfied clients to gain introductions or recommendations for new potential customers.
Leveraging Niche Authority Positioning
- Focus on identifying other businesses within the same niche that may require your services; this targeted approach enhances credibility and effectiveness.
- Use insights gained from analyzing competitors in the niche to demonstrate value and improvements made in client offerings.
Final Steps for Outreach and Follow-Up
- Implement automated follow-ups with testimonials as references to build confidence during outreach efforts. This strategy aims at expanding clientele efficiently while maintaining quality service delivery.
Niche Authority Positioning in Marketing
Importance of Niche Specialization
- Emphasizes the value of niche authority positioning, suggesting that specializing (e.g., in pool cleaning) can attract more clients than a general marketing agency.
- Highlights that the more specific your niche, the higher prices you can charge, reinforcing the idea that specialization leads to increased profitability.
Building Confidence and Social Proof
- Discusses the importance of having three or more paying clients with good results before raising prices, which builds confidence and credibility.
- Stresses the need for testimonials and case studies as forms of social proof to demonstrate expertise and justify higher rates.
Growth Strategy
- Suggests that once you've established a solid client base and proven delivery process, it's time to grow your business by increasing your fees.
- Lists key objectives for success: experience, confidence, business relationships, and social proof as essential components for thriving in a specialized market.
Community Engagement
- Encourages joining a community for exclusive insights not shared elsewhere, indicating potential price increases soon as an incentive to act quickly.
- Promotes engagement with cutting-edge resources available through this community to enhance skills beyond basic website building.