Plugins Are Here for Claude Cowork (Full Walkthrough)

Plugins Are Here for Claude Cowork (Full Walkthrough)

Claude Co-Work: The Future of AI-Powered Workflows

Introduction to Claude Co-Work

  • Claude Co-Work is emerging as a leading tool for AI-powered workflows, particularly in non-development areas like marketing.
  • Users transitioning from cloud desktop and projects to Claude Code are now finding that Claude Co-Work is becoming a viable alternative.
  • The discussion focuses on the new release of plugins for Claude Co-Work and its potential to replace Claude Code in co-writing workflows.

Understanding Plugins in Claude Co-Work

  • Plugins are not a new concept; they were previously available in Claude Code but are now more user-friendly within Co-Work.
  • Each plugin consists of skills, commands, and sub-agents bundled together, allowing customization based on specific roles or teams.

Features of the New Plugin System

  • The desktop app has introduced a dedicated plugins tab where users can access official plugins from Anthropic.
  • A marketplace for plugins is anticipated, enabling users to submit their own creations alongside official offerings from Anthropic.

Available Plugins and Their Applications

  • Currently available plugins focus on various non-development tasks such as bio research, customer support, finance, legal matters, marketing, and productivity.

Managing Plugins Effectively

  • Users can install and manage multiple plugins easily through the interface. For example, installing the marketing plugin allows for campaign planning and performance analysis.

Observations on User Experience

  • There are options for local uploads or adding entire plugin marketplaces via GitHub URLs. This flexibility enhances usability significantly.

Technical Issues Noted

  • Some bugs have been identified during initial use; specifically issues with managing installed plugins disappearing temporarily after selection.

Overview of Plugin Capabilities

Introduction to Plugin Features

  • The plugins allow users to maintain brand voice consistency, track competitors, and report on effective strategies. They provide examples like drafting SEO-friendly blog posts and showcase available slash commands.

Customization and Updates

  • Users can update plugins whenever providers release new versions, enabling customization for specific brands or businesses. This flexibility allows for tailored experiences with the plugin.

Skills and Commands

  • The plugin library includes various skills such as enforcing brand voice across content. Users can access detailed markdown files that describe each skill's instructions and functionalities.

Connectors Integration

  • Connectors are optional integrations that enhance the plugin's functionality by linking it with tools like Notion, SimilarWeb for SEO, Canva, and Slack. This creates a comprehensive workflow ecosystem.

Productivity Enhancements through Plugins

Task Management Features

  • The productivity plugin helps manage tasks, plan daily activities, and build memory about important work contexts. It syncs with calendars, emails, and chat applications.

Memory Management Skill

  • A two-tier memory management system enables Claude to act as a workplace collaborator by understanding shorthand and internal language used in requests.

Uploading Custom Plugins

Adding Personal Plugins

  • Users can upload their own plugins by providing a correctly formatted zip file. This feature allows for personal customization beyond existing Anthropic offerings.

Example of a Custom Plugin

  • An example is provided where the speaker created a content repurposing plugin available on Substack. This tool offers functionalities like extracting ideas from long-form content and generating platform-specific outputs.

Installation Process of Custom Plugins

Steps to Uploading a Plugin

  • To install a custom plugin, users need to download the zip file containing the plugin resources. After downloading, they can drag the file into Claude Co-work for installation.

Confirmation of Installation

  • Once uploaded successfully, users refresh Claude Co-work to see their custom plugins alongside existing ones in the library interface.

Content Repurposing with Claude

Overview of Commands and Skills

  • The platform allows users to upload content (version 1.0 by Alex McFarland) for repurposing into various formats like Twitter, LinkedIn, and newsletters.
  • Key commands include extract for quick content extraction, LinkedIn for generating posts, quotes for extracting quotable statements, titles for title generation, and Twitter for creating threads.
  • Commands act as workflows that trigger specific skills in Claude; users can also call on skills individually from a library of seven different options.

Detailed Skills Description

  • The first skill is content extraction which organizes ideas from long-form content into detailed tables.
  • Other skills include summarizing key takeaways into bullet lists, generating LinkedIn posts, extracting quotes, creating Substack notes, generating titles, and producing Twitter threads.
  • These skills are derived from the co-writing system used by the presenter in their work.

Working with Claude Co-Work

  • Users must open a folder within Claude Co-work to begin working; the presenter demonstrates this using a folder containing YouTube transcripts.
  • After opening the folder with multiple transcripts (10 total), the user instructs Claude to familiarize itself with the workspace contents before initiating workflows.

Content Analysis Process

  • Claude analyzes uploaded transcripts spanning December 2025 to January 2026 and provides an overview of available content focused on cloud code and AI tools.
  • A progress tracker displays ongoing analysis as Claude reviews each transcript in detail.

Utilizing Plugins and Skills

  • New plugins allow users to visualize commands and skills; they can invoke these directly or use natural language prompts within the text box.
  • The presenter selects the content extraction skill to repurpose a recent video transcript into new content ideas while specifying desired platforms for output.

Content Extraction and Repurposing with Claude Co-work

Overview of Content Analysis Process

  • The process begins by analyzing source content for valuable insights, extracting ideas for newsletters, Substack notes, Twitter posts, LinkedIn posts, and short-form videos. An execution roadmap is also generated.
  • After a brief processing time of about two minutes, over 25 content ideas are produced from the Maltbot VPS setup video across various platforms: five newsletters, seven Substack notes, three Twitter threads, five LinkedIn posts, and five short-form video posts.

Content Extraction Report

  • The extracted content is organized into an Excel file or can be formatted as a markdown file or regular tables based on user preference.
  • Users can toggle between different types of content ideas such as newsletter suggestions and social media post formats to explore all available options.

Creating LinkedIn Posts

  • A command is issued to create a LinkedIn post using another transcript related to research sub-agents. The system is designed to understand the request intuitively.
  • Users may encounter some confusion due to varying terminology (e.g., plugins vs. plug-in marketplaces), but familiarity will develop with usage.

Generating Multiple Posts

  • When prompted for the number of LinkedIn posts desired (in this case three), users can easily navigate through plugin descriptions for clarity on functionalities.
  • Upon completion of the task, three LinkedIn posts are generated in markdown format based on YouTube transcripts.

Organizing Output Files

  • Generated outputs like LinkedIn posts and content extraction tables are stored in designated folders on the user's desktop for easy access and organization.
  • The session concludes with an invitation to explore additional plugins available through Anthropics' marketplace tailored for non-development work.

Community Engagement

  • Viewers are encouraged to subscribe to a Substack community that offers easy plugin downloads beneficial for both personal use and client projects.
Video description

šŸ“¬ Substack (All Resources) āž” https://alexmcfarland.substack.com/ šŸš€ Co-Writer System āž” https://alexmcfarland.ai/co-writer-system --- Claude Cowork is about to replace Claude Code for non-dev workflows. I'm showing you the brand new plugin system for Claude Cowork--how to install Anthropic's official plugins, upload your own custom plugins, and actually use them for real content workflows. This is for content creators, marketers, newsletter writers, solopreneurs, and anyone who wants to build serious AI workflows without touching a terminal. ā³ TIMESTAMPS 0:00 Intro 0:30 Why Cowork is catching up to Claude Code 1:45 What are plugins 2:30 Anthropic's official plugin library 4:15 Marketing plugin breakdown 6:00 Productivity plugin breakdown 7:30 How to upload custom plugins 8:45 My content repurposing plugin (demo) 10:30 Content extraction skill in action 13:00 LinkedIn post command demo 15:30 Managing your plugin workspace 17:00 Plugin marketplace and what's coming 18:30 Where to get non-dev plugins #claudecowork #claudecode #plugins #aiwriting #contentcreation #writingwithAI #contextengineering #substack #newsletter #aitools #claudeai #anthropic #aiworkflows #cowork #nonprogrammer #automation