How to Edit VIRAL Short-Form Videos (Step by Step)

How to Edit VIRAL Short-Form Videos (Step by Step)

Essential Short Form Video Editing Techniques

Introduction to Video Editing Basics

  • The speaker has gone viral over 50 times and edited all videos personally, emphasizing the importance of mastering basic editing techniques.
  • The focus is on beginner tricks that enhance video performance, applicable across various editing software like Premiere Pro, CapCut, DaVinci Resolve, and Final Cut.

Overview of a Successful Video Example

  • A case study is presented using a video about Apple AI that garnered 870,000 views on Instagram and over 200,000 on TikTok. Collectively, it reached over a million views.
  • Another example includes a video about the Tesla phone; both will illustrate key editing techniques used by the speaker.

Understanding Premiere Pro Timeline

  • The speaker zooms out to show the full timeline in Premiere Pro, indicating complexity but assuring viewers that they can learn basics through previous content shared in Wavy World.
  • Viewers are encouraged to familiarize themselves with keyboard shortcuts and timing concepts discussed in earlier videos for better understanding.

Key Motion Elements in Video Editing

  • The speaker plays the full Apple AI video to highlight motion elements such as text movement and clip transitions that serve as foundational aspects of effective editing.

Animation Techniques Using Keyframes

Basic Keyframe Functionality

  • Keyframes are introduced as essential tools for animation; they mark points where changes occur between two states (start and end). Position adjustments are demonstrated using keyframes for text movement from off-screen to on-screen.

Creating Smooth Animations

  • To create smooth animations, the speaker explains how to adjust keyframe handles for acceleration effects—starting fast then slowing down at the end of movements enhances visual appeal.

Utilizing Scale and Opacity Effects

  • Scale adjustments allow text size changes over time while opacity controls visibility; both can be animated using keyframes for dynamic effects during video playback.

Advanced Visual Techniques

Incorporating Graphics and Arrows

  • The use of external tools like Premier Composer simplifies adding animated arrows without manual animation work; these graphics help direct viewer attention effectively within videos.

Layering Text Graphics

  • By layering multiple text graphics created externally (e.g., Figma), the illusion of animation can be achieved through strategic cutting rather than actual motion animation techniques.

Cropping Techniques

  • Cropping is highlighted as an effective way to manage overlapping visuals or emphasize specific areas within clips by adjusting crop percentages directly in Premiere Pro's effects panel.

Enhancing Viewer Engagement

Snapback Effect

  • A technique called "snapback" involves zooming into one clip before transitioning back to another clip at its original size; this creates visual interest and maintains viewer engagement throughout transitions between scenes or topics.

Importance of B-Roll Footage

  • Emphasizing b-roll footage enhances storytelling by providing context visually; utilizing high-quality demo videos from events adds depth without requiring extensive edits or animations from scratch.

Conclusion: Storytelling Over Editing Skills

Final Thoughts on Content Creation

  • While technical skills in editing are valuable, storytelling remains paramount; engaging scripts drive viewer retention more than complex edits alone do—encouraging viewers interested in scripting assistance to reach out via email or join free courses offered by Wavy World for further learning opportunities.
Video description

Get my free guide on how to build a winning content system (1B+ views, 1M+ followers): https://shortformsystem.co Use Sandcastles to grow 10x faster on social media (try free): https://sandcastles.ai Work with me: https://shortform.academy In this video, I break down all of the basic Premiere Pro editing tricks I use to go consistently viral with short-form videos. I can't stress this enough...you don't need to know all of the bells of whistles of editing softwares to get your videos to perform well. There is an 80/20 process that is much easier than you think...I'm giving mine away for free in this video If you're interested in learning how to level up your own short-form videos, I made a free community with video lessons like this one. Here's a free invite link: https://skool.com/wavyworld Links/References Mentioned In This Video: 1. Mister Horse // Premiere Composer - https://misterhorse.com/ 2. CleanShot X (for easier screenshots) - https://cleanshot.com/ Video Time Stamps: 0:00 Intro 1:18 Apple AI Short Example (Watch) 2:22 Text Slide Animation (Motion + Keyframing) 6:30 Scale Animation 7:10 Opacity Animation 7:58 Mister Horse // Premiere Composer (Animated Arrows) 9:37 Text Chopping (Rapid Change Effect) 10:31 Cropping 11:33 Adding Text on Screen 12:11 Finding a Key Visual 13:29 SnapZoom Effect 15:08 Double Zoom Effect 17:21 Screenshotting Graphics with Cleanshot X 18:14 Text Highlight Animation 21:30 Outro ------------------------- SHORT-FORM VIDEO (IG, TIKTOK, LINKEDIN, YOUTUBE, FACEBOOK): • Try Sandcastles, my short-form research & storytelling tool that will help you grow 10x faster on social media (free trial): https://sandcastles.ai • Take my Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) - https://lu.ma/sfa-hooks • Hire my short-form video editors - https://forms.gle/TAYRJkV116Q5xois9 • Join my Short-Form Academy (designed for business owners to build a social media content machine that turns views into leads & sales) - https://shortform.academy LONG-FORM VIDEO (YOUTUBE) • Get my Complete YouTube System (designed for business owners to build a Youtube content machine that turns views into leads and sales): https://kallaway.co/youtubeblueprint • Hire My YouTube Strategist (Ideas, Titles, Thumbnails) - https://forms.gle/5SRPsikwE3RR21Ep8 • Hire My Thumbnail Designer - https://forms.gle/GJp2XmUmVM9dxZzYA • Hire My YouTube Video Editors - https://forms.gle/TAYRJkV116Q5xois9 ---------- Follow me (1M+ followers) For Content/Marketing Strategy: • Instagram: https://www.instagram.com/kallawaymarketing • TikTok: https://tiktok.com/@kallawaymarketing • YouTube: https://www.youtube.com/@kallawaymarketing • LinkedIn: https://www.linkedin.com/in/kanekallaway • X: https://www.x.com/kanekallaway • Threads: https://www.threads.net/kallaway For Tech & AI: • Instagram: https://instagram.com/kallaway • YouTube: https://youtube.com/@kallawaytech • TikTok: https://tiktok.com/@kanekallaway