Entorno general y especifico de una empresa | Economía de la empresa 2 Bachillerato 24#
Welcome to Business Economics
The chapter delves into the external framework of companies, distinguishing between the general and specific environments that impact businesses.
Understanding the General Environment
- Economic factors play a crucial role in influencing company decisions.
- Sociocultural factors, such as consumer behaviors and trends, shape market demands.
- Political-legal factors encompass government policies and regulations affecting business operations.
- Technological advancements drive product innovation and process improvements for companies to stay competitive.
Exploring the Specific Environment
- Suppliers provide essential raw materials impacting production costs and supply chain efficiency.
- Understanding customer preferences is vital for companies to tailor products and services effectively.
- Competitors pose challenges through similar offerings, necessitating strategic differentiation for market success.
- Intermediaries like wholesalers influence product distribution, affecting accessibility to consumers.