Own Your Personal Brand | Jenni Flinders | TEDxBellevueCollege

Own Your Personal Brand | Jenni Flinders | TEDxBellevueCollege

Reviewing the Importance of Personal Branding

The speaker discusses the significance of personal branding and making a great first impression in various situations.

Waking Up with Personal Branding in Mind

  • Waking up and consciously thinking about personal brand or making a good first impression is crucial.
  • Reflecting on the importance of personal branding when starting the day.

Making a Compelling First Impression

  • Recalling a nerve-wracking experience before an important presentation to senior executives.
  • Emphasizing the need to look professional and tell compelling stories during presentations.

Strategic Approach to Presentations

  • Discussing the strategy of arriving early to observe the room dynamics before presenting.
  • Highlighting the impact of creating a strong first impression through confident body language and eye contact.

The Power of First Impressions and Personal Branding

Exploring how first impressions can lead to career advancements and discussing the influence of personal branding.

Impactful First Impressions

  • Sharing a personal anecdote about how a successful first impression led to promotion opportunities.
  • Stressing the rapid judgment people make based on initial observations, especially in today's fast-paced world.

Building Your Personal Brand

  • Advocating for developing social intelligence, creating positive impressions, and building personal brands for career success.

Introduction and Importance of Personal Branding

The speaker emphasizes the significance of personal branding in making a lasting impression and standing out from others.

Establishing a Strong Personal Brand

  • Authenticity is crucial for an accurate and impactful personal brand.
  • Continuous self-improvement is essential to enhance one's personal brand over time.
  • Self-reflection through questions like passions, strengths, and external perceptions aids in identifying one's personal brand.
  • Seeking feedback from acquaintances helps in understanding how others perceive one's personal brand.

Maintaining Consistency Across Platforms

Consistency in articulating one's personal brand across social media platforms is highlighted as vital for professional reputation.

Social Media Presence

  • Emphasizes the importance of maintaining consistency across all social media profiles to reflect a unified personal brand.
  • Profiles should succinctly describe individuals while piquing interest, followed by nurturing influential networks to strengthen their brand.

Articulating Your Brand Effectively

Encouragement to be mindful of presenting oneself effectively, especially during pivotal moments, by leveraging experiences to articulate one's personal brand.

Effective Communication

Video description

Few would argue that you never get a second chance to make a first impression. Certainly not Jenni Flinders. A former Microsoft executive, Flinders looks through the lens of her personal experience to demonstrate the importance of expressing your personal brand. A global business warrior, conquering the IT industry for nearly three decades, recognized consecutively as “Top 50 most influential” and “ Top 100 most powerful” women in the channels, partners with clients to increase their reach in the market and helps put strategic planning into practice. Flinders recently created People for Innovation, a Personal Presentation & Business Etiquette program, teaching corporate newbies the important things their college curriculum and on-boarding programs left out. She is the founder of le Pont vers la Vie Académie, a modern day finishing school for youth, and the Ellie Rose Foundation, focused on performance, placement, and prosperity for both beneficiaries, and partners. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx