18

Name: 18
Uploaded: 2026-01-23T16:05:02.000Z
Duration: 1 h 12 min 41 s

Transcript Summary Insights on Building a DoTerra Business

The Importance of Personalization in Communication

The speaker emphasizes the value of personalizing communication rather than adhering strictly to scripts, encouraging individuals to make their own verbiage.

Setting Goals and Ambitions

A question from Janet highlights the transition from reaching diamond status to aspiring for blue diamond, prompting a discussion on goal-setting in network marketing.

Understanding Different Levels of Ambition

The speaker notes that not everyone aspires beyond silver rank; some are content with their current level, which is perfectly acceptable.

Strategic Planning for Growth

The speaker advises looking two levels ahead when building a team. For instance, starting a fourth leg at gold rank is recommended to ensure future growth.

Managing Volume and Production Philosophy

The concept of "wasted volume" is challenged; instead, the speaker promotes viewing all volume as maturing volume that will eventually contribute to growth.

Focus on Production Over Manipulation

Emphasizing production over manipulation, the speaker shares their philosophy of filling gaps through effort rather than rearranging existing structures.

Flexibility in Qualification Criteria

When asked about qualification for incentives like an iPad, the speaker suggests flexibility and urgency tactics rather than strict adherence to rules.

Resources and Support for New Leaders

In response to requests for resources like sourcing maps or product recommendations for new leaders in closed markets, the speaker offers assistance via WhatsApp.

Product Selection Strategy for Closed Markets

Discussing product selection for new leaders in closed markets (like Dominican Republic), emphasis is placed on focusing on top essential oils likely to be registered first upon market opening.

Strategies for Essential Oils and Leadership Development

Focus on Market Strategy

The speaker emphasizes the importance of focusing on VMG and Omega, particularly in markets with little exposure to essential oils. Essential oils are seen as curiosity-sparking products, especially in regions like the Dominican Republic (DR).

In lower economy areas, it is suggested to dilute essential oils into smaller bottles or roll-ons for easier retailing, indicating a tailored approach to market needs.

Overcoming Stagnation in Leadership Ranks

The speaker discusses challenges faced by leaders stuck between ranks such as diamond and blue. They highlight the need for breakthroughs to help leaders progress from silver to gold or platinum.

Acknowledging rank compression, they stress that ambition must be present; trying to push someone beyond their desire can lead to stagnation.

Cultivating Desire Among Leaders

It’s crucial not to force development but rather seek out individuals who have the ambition necessary for higher ranks. Continuous influence on their desire is recommended.

Sending inspiring stories from leadership magazines weekly can help cultivate this desire among team members.

Investment in Team Development

The speaker mentions investing time, energy, and resources back into their team as a key strategy. Financial reinvestment is also highlighted as critical for motivating leaders towards achieving higher ranks.

They suggest that financial investment should reflect the value placed on helping team members reach gold status.

Building Connections While Traveling

When enrolling new people during travels (e.g., trips to DR), engaging with locals through tours can yield valuable connections. Asking locals about potential contacts interested in natural products is encouraged.

The process of enrollment requires using Global Access for shipping products directly from the US rather than enrolling them locally without proper channels.

This structured summary captures key insights from the transcript while providing timestamps for easy reference.

Expansion Strategies for Multi-Billion Dollar Companies

Leveraging High Status for Referrals

Businesses often hold a high status, making it easier to gain referrals when seeking partnerships. For example, stating intentions to expand into new markets can prompt contacts to share valuable connections.

Global Access and Enrollment in Closed Markets

It is possible to enroll individuals in closed markets by using their local address while shipping products back to oneself. This approach allows for faster churn once initial commitment is established.

When enrolling someone from a closed market like the Dominican Republic, one must select "global access" and provide a US shipping address during the process. This ensures compliance with enrollment requirements.

Local Workshops as Marketing Opportunities

Running local workshops or opportunity meetings can be an effective strategy when traveling abroad. A small investment in ads can yield significant interest due to lower competition in countries like the Dominican Republic.

Creating simple video ads on platforms like Facebook or Instagram can attract potential business partners without delving deeply into specific products or companies, maintaining a generic appeal that avoids network marketing jargon.

Targeting Ideal Profiles for Builders

Identifying ideal candidates for partnership involves looking for individuals with sales experience or backgrounds in the wellness industry, as they may better understand product value and marketing strategies.

Engaging with people who have sold consumable products previously could enhance success rates in selling related items within the wellness sector, such as essential oils from DoTerra.

Networking Strategies While Traveling

Actively networking while traveling—such as meeting potential partners in hotel lobbies—can lead to fruitful conversations and opportunities beyond traditional advertising methods. The focus should be on finding motivated individuals eager for success.

Discussion on Building Teams and Leadership Strategies

Frontline Builders and Team Dynamics

The speaker discusses the challenges faced with frontline builders who are disengaged from the business, highlighting a need for fresh energy in leadership.

A new business partner, Taylor, is introduced as someone interested in building towards presidential diamond status while planning events in Australia.

The speaker reflects on their own experience of being stuck at platinum rank for four years due to supporting unmotivated leaders.

Shifting Focus to New Leaders

The speaker emphasizes the importance of not allowing disengaged leaders to drain energy from new recruits, describing it as an "energetic black hole."

They share their journey of moving past stagnation by placing new people directly on their frontline, which led to significant growth in ranks (diamond and blue diamond).

Financial Implications of Leadership Placement

The discussion includes financial considerations; placing a motivated leader on the frontline can yield significantly higher earnings compared to lower levels.

The difference in potential earnings is highlighted: $10,000 per month versus $2,000 depending on placement within the team structure.

Embracing Change and New Opportunities

The speaker expresses excitement about starting a new frontline with motivated individuals rather than propping up those who are no longer engaged.

This shift aligns better with their goals and values, reinforcing the idea that focusing on driven individuals leads to stronger teams.

Effective Use of Social Media for Business Growth

Advertising Strategies

A question arises regarding social media ads; the speaker suggests using Facebook's platform for Instagram ads due to its broader reach.

They recommend geo-targeting ads to specific locations for more effective outreach during events or promotions.

Event Promotion Techniques

Creating events through platforms like Facebook or Eventbrite is advised for gathering registrations and confirming attendance.

Personal Development Insights

The speaker shares insights into their personal development journey and mentorship experiences with notable figures like Andy and Natalie Goddard.

Value of Mentorship

They stress the rarity of dedicated uplines who continue providing support over time, emphasizing how valuable such relationships are in business growth.

Influences on Personal Philosophy

Key Influencers in Thought

The speaker identifies as a "big Jesus fan," appreciating the philosophies of Jesus Christ alongside those of Ayn Rand, whom many consider an atheist.

Ayn Rand's novels, particularly Atlas Shrugged and The Fountainhead, have significantly impacted the speaker's life, emphasizing themes of creation and individualism through characters like Howard Roark.

The speaker mentions Brook Castillo, a coach associated with Shantae, highlighting her influence alongside the Goddards in shaping their mindset.

Recommendations for Learning

The speaker recommends starting from episode one of the Life Coach School podcast to understand its profound progression and insights effectively.

Approaching Collaboration Opportunities

Strategies for Engaging Studios

When approaching yoga studios or dance clubs, the speaker suggests walking in and asking about the owner or manager to pitch potential collaborations.

A proposed approach includes introducing oneself as part of a multi-billion dollar wellness brand (DoTerra), expressing interest in discussing collaboration opportunities.

Collaboration Ideas

One strategy involves offering $300 worth of products for retail testing to demonstrate product movement within the studio.

Another option is setting up a system where customers can order through a link that generates ongoing income for both parties involved.

Building Community Through Workshops

Hosting Events

The speaker suggests hosting weekly workshops at studios where participants can sign up, enhancing community engagement while promoting products.

Training yoga instructors on how to incorporate oils into their sessions could further deepen collaboration and enhance customer experience.

Overcoming Fear of Rejection

Addressing Concerns About Rejection

The conversation touches on overcoming fear by recognizing that rejection (a simple "no") does not significantly harm one's business prospects.

The speaker encourages proactive outreach by estimating how quickly one could visit multiple studios, suggesting teamwork to maximize efforts across locations.

Yoga Studio Challenge and Personal Development

Planning a Yoga Journey

The speaker plans to visit 100 yoga studios in 30 days, inviting a participant to join for training on brand installation in companies.

The collaboration aims to provide financial benefits and opportunities for delegation, promoting scalability.

Engaging Discussions

Acknowledgment of the engaging nature of the discussion, with participants enjoying the conversation despite running over time.

Influential Figures in Personal Development

The speaker mentions Brooke Castillo as one of their top three influential figures, highlighting her significant impact on their mindset.

A request for clarification about another influential figure leads to a discussion about Ayn Rand's work.