Product Videos Can Improve Sales - Here's How | Ask Printful

Product Videos Can Improve Sales - Here's How | Ask Printful

Adding Product Videos to Your Online Store

In this episode of Ask Printful, the experts discuss the importance of adding product videos to your online store and provide tips on how to create them.

Why Add Product Videos?

  • Including product videos can increase conversion rates by 80%.
  • Product videos allow customers to analyze products from all sides and imagine themselves wearing them.
  • Major brands like Asos, H&M, and Adidas already include product videos in their listings.

How to Get Product Videos

  • Printful offers free production footage that can be downloaded from their website.
  • If you need a different product video, you can create your own.

Tips for Creating Great Product Videos

  • Make sure the video speaks to your niche and represents your target audience.
  • Check the video requirements for file size, dimensions, and theme compatibility before filming.
  • Create a shortlist of all the videos you plan to film on a specific day.
  • Check out competitor's product fit videos for inspiration.
  • Order multiple product samples at once to save time.
  • Scout for a filming location that fits your needs (e.g. large windows with natural light).

Filming Process Example

  • You can create a product video on a budget using just your phone.
  • Film shots that show how the product looks on the body from different angles (e.g. front, side).
  • Capture details shots of collar adjustments, cuff adjustments, etc.

Creating a Video for Your E-commerce Store

In this section, the speaker explains how to create a video for your e-commerce store.

Uploading and Editing Shots

  • Upload all shots to an editing app of your choice.
  • If working on mobile, try Canva or DJI Mimo.
  • Putting the video together should take roughly 10 minutes.
  • After finishing, export it and add it to your store.

Conclusion

  • The process is easy and straightforward.
  • Subscribe to the channel for more videos about Ask Printful.

Asking for Feedback

  • Encourages viewers to share their thoughts in the comments below.
  • Asks professional videographers about their approach to creating videos for e-commerce.
Video description

Get your FREE production footage and product fit videos ➡️ http://bit.ly/3TEHzzV Having product videos on your store is no longer just a "nice-to-have" when it comes to ecommerce. It's an industry standard and one of the best ways to convince your customers that what they're buying is what they're getting. You don't need professional camera equipment, expensive sets, and extensive video editing experience to get started. Your phone, product samples, and someone willing to be the start of the show are all you need to get some nice-looking videos on your store and social media. Join us in this episode of Ask Printful to learn why product videos matter for your online store and how to approach creating them if you're just starting out. 📍 In this video: 0:00 Why do you need product videos on your online store? 1:06 Where can you get product videos from? 1:49 How to make a product video on a budget? _____ Printful is the easiest order fulfillment system you'll ever use, free to set up, and with no monthly fees! You sell products on your store, we automatically process and fulfill them when orders come through, and ship them out to your customer. Easy as that! Master the art of ecommerce: Printful Ecommerce Integration Tutorials: http://bit.ly/2r6O6eO Setting up Shop with Printful: http://bit.ly/2QycJvI Digital Marketing Techniques: http://bit.ly/2LvyryY Ecommerce Tips: http://bit.ly/2puPTdh Design, Style & Trends: http://bit.ly/2OnNzNS Follow us on social media: TikTok: https://bit.ly/3mlBMRr Facebook: http://bit.ly/2RJOzLW Twitter: http://bit.ly/2WKB1n9 Instagram: http://bit.ly/2Vs9jP1 Subscribe to our blog to get the inside scoop and suggestions on how to make the most of your online drop-shipping apparel store: https://www.printful.com/blog/ Subscribe to our youtube channel to help guide you through our drop-shipping paradise: http://bit.ly/2MRU5uN Get in touch with us at: support@printful.com _____ #printful #printondemand #askprintful

Product Videos Can Improve Sales - Here's How | Ask Printful | YouTube Video Summary | Video Highlight