5 Stages of Content Creation explained to Build your Network Marketing Business | Frazer Brookes
The Five Stages of Content Creation to Build Your Business on Social Media
In this video, Fraser Brooks shares the five stages of content creation that have helped him and other content creators grow their channels and brands rapidly.
Just Post Something
- Don't overthink it.
- Take a selfie or photo and post it.
- Imperfect action beats perfect thinking.
- Posting consistently is better than overthinking and posting once a week.
Post Consistently
- Post something every single day.
- Set a specific time in your calendar to post something.
Create Engaging Content
- Use storytelling to engage your audience.
- Share your personal experiences and struggles.
- Ask questions to encourage interaction with your audience.
Provide Value
- Share tips, advice, or knowledge that can help your audience solve problems or improve their lives.
- Be authentic and genuine in providing value.
Call-to-action (CTA)
- Include a CTA at the end of each post or video to encourage engagement from your audience.
Overall, Fraser Brooks emphasizes the importance of taking action by creating consistent content that engages with the audience while providing value through storytelling, personal experiences, tips, advice, knowledge sharing, and CTAs at the end of each post or video.
Posting Reliably and Consistently on All Platforms
In this section, the speaker emphasizes the importance of posting consistently on multiple social media platforms to maximize reach and avoid potential issues.
Posting on Multiple Platforms
- It's better to post one thing and repurpose it onto three platforms than just one.
- Recommended platforms are Facebook, Instagram, and TikTok.
- Repurposing content across different platforms saves time and effort.
Maximizing Input on Social Media Platforms
- Try to post two or three times a day on all platforms.
- Consider hiring a virtual assistant or using software like repurpose.io to help with content creation.
- Creating long-form content can be helpful in generating more material for repurposing.
Creating Long Form Content
This section discusses the benefits of creating long-form content and how it can be used to generate more material for social media posts.
Benefits of Long Form Content
- Long-form content provides more material for repurposing into shorter posts.
- Having someone help you splice up long-form content can save time and effort.
Creating Micro Content for Social Media
In this section, Fraser Brooks talks about how to create micro content from long-form videos and maximize your efforts on social media.
Splicing Long Videos into Micro Content
- Use sound bites to splice long videos into smaller pieces of content.
- Create 30 reels, 20 TikTok videos, 8 quotes, and 7 photos from one piece of content.
- Take footage and photos from events to use across social media platforms.
Maximizing Your Efforts on Social Media
- Be consistent with posting on all three platforms (Instagram, Facebook, and YouTube).
- Post two to five times a day on the feed using the three-hour rule.
- Create micro-content from long-form copy.
Building Your Social Media Presence
In this section, Fraser Brooks shares tips for building your social media presence.
Consistency is Key
- Be consistent with posting on all platforms.
- Use a post scheduler if necessary but avoid it if possible.
Maximize Your Efforts
- Post two to five times a day using the three-hour rule.
- Create micro-content from long-form copy.
Free Gift
Visit fraserbrooks.com/101 for a free script pack that can help you build your network marketing business.