Aula 03 – Cadastrar um Produto – Curso Kiwify 2024

How to Register a Product on Kiwify

Introduction to Kiwify

• Fernando introduces himself and welcomes viewers to the Kiwify course, encouraging them to like the video and subscribe for support.

Accessing Your Kiwify Account

• Users are instructed to log in at kiwify.com.br using their email and password, which opens the Kiwify dashboard.

• Navigate to the left menu and select "Products" to view all previously created products.

Creating a New Product

• To register a new product, click on "Create Product." Users can choose between one-time payment or recurring payment options.

• One-time payment: Customers pay once for an eBook or course.

• Recurring payment: Customers pay monthly for ongoing access (e.g., subscription model).

Setting Up Product Details

• Select the delivery method; options include Kiwify's member area or external systems. The example used is Kiwify's member area.

• Enter the product name (e.g., "eBook Host Tob") and description (100-500 characters).

• Provide a sales page URL where customers can purchase the product. If no landing page exists, users can link their Instagram profile instead.

Pricing and Affiliate Considerations

• Set the product price (example given: R$25). Note that affiliate fees will be deducted from this amount if others sell your product.

Finalizing Product Creation

• After filling out all necessary fields, click "Create Product," leading to further configuration options.

• Adjust title/description as needed, select a category (e.g., Information Technology), upload an image (recommended size: 300x250 pixels).

Additional Settings

• Confirm language settings (default is Portuguese), set warranty period up to 30 days for refunds.

• Input customer support email for inquiries regarding issues with the product. This email should be monitored regularly.

Completing Setup

• Choose a display name for the producer (can be personal or business name). Save changes after completing configurations.

Payment Options and Configuration

Payment Methods

• Discusses various payment methods available for customers, including credit card, boleto, and Pix. The seller can choose to enable specific combinations of these options.

• Explains how the purchase will appear on the customer's credit card statement, emphasizing the importance of prefix customization for branding.

Installment Plans

• Outlines the option for installment payments, allowing sellers to set the number of installments. A link is provided to learn more about interest rates associated with these plans.

• Suggests changing the default boleto validity from two days to three days to accommodate weekend requests.

Additional Payment Features

• Recommends enabling dual-card payments for high-value products (e.g., R$500 or R$1000), allowing customers to split payments across two cards.

• Mentions collecting customer Instagram information for future marketing campaigns and configuring a thank-you page post-purchase.

Conversion Tracking and Marketing Tools

Pixel Configurations

• Describes adding conversion tracking pixels such as Facebook Pixel, Google Ads tag, Google Analytics, TikTok, Pinterest, and Kawai. Each configuration will be covered in separate videos.

Order Bump Feature

• Introduces the Order Bump feature that allows sellers to suggest additional products during checkout. This can increase sales by encouraging impulse purchases.

Checkout Customization and Affiliate System

Checkout Personalization

• Details how sellers can customize their checkout process using standard templates from Kiwify while maintaining brand identity.

Affiliate Program Setup

• Explains how enabling an affiliate system allows others to sell products on behalf of the seller in exchange for a commission. Provides an example illustrating potential earnings distribution among affiliates.

Product Management in Member Area

Adding Products to Member Area

• Transitioning into product management within a member area where sellers can add content related to their offerings.

Module Creation Process

• Guides through creating modules within the member area by naming them appropriately (e.g., "Download Your eBook Here") before adding content like eBooks or instructional videos.

Content Delivery and Customer Support

Content Uploading Steps

• Advises on uploading content such as eBooks along with providing clear titles that guide customers on downloading materials effectively.

Enhancing Customer Experience

• Encourages including instructional videos demonstrating how customers can download their purchased items directly from the module interface.

Contact Information Inclusion

How to Publish Your eBook on Kiwify

Setting Up eBook Release Options

• The author has complete control over the release of their eBook, with options to set immediate access or delay it for a specified number of days.

• For courses requiring exercises, content can be restricted to certain times, allowing for structured learning experiences. Immediate release is chosen in this case.

Finalizing and Publishing the eBook

• After configuring all settings, the final step is to click "Create and Publish," which successfully publishes the eBook on Kiwify.

• Users can preview how customers will see the course upon purchase, including access to download links for the eBook.

Customer Experience and Support

• Customers can easily download their purchased eBooks or PLR content directly from the provided links.