Paid Ads Secrets (Webinar Replay) $5k Closed Live
Introduction and Interactive Engagement
Welcoming Participants
- The host greets participants, including Jennifer, Lauren, and Jared, and promotes them to panelists for an interactive experience.
- Encourages attendees to turn on their cameras and engage in the session actively.
Setting the Stage for Interaction
- The host invites participants to share their business types and goals via chat instead of speaking out loud. This approach aims to streamline communication.
- Emphasizes that the webinar will cover marketing, sales strategies, and company growth techniques.
Personal Background and Experience
Host's Journey in Pressure Washing
- The host shares personal experience in the pressure washing industry, indicating familiarity with the challenges faced by similar businesses.
- Expresses excitement about sharing insights from his own success story in growing a company within this sector.
Encouraging Participation
Panelist Invitations
- Continues inviting more participants to join as panelists for a more engaging discussion format. This is aimed at enhancing interaction among attendees.
Gathering Business Information
- Requests attendees to provide details about their businesses and locations through chat messages to tailor the presentation accordingly. This helps create a personalized experience for all participants.
Live Webinar Dynamics
Real-Time Interaction Assurance
- Clarifies that this is a live event happening on December 19th, 2024, emphasizing authenticity over pre-recorded content often found in webinars. This builds trust with attendees regarding the information shared during the session.
Focus on Growth Strategies
- Highlights that discussions will focus on effective marketing strategies such as paid social ads which are crucial for service-based businesses looking to scale quickly in 2025. This sets expectations for actionable insights throughout the webinar.
Introduction to Various Businesses
Overview of Participants and Their Businesses
- The session introduces various business owners, including Zasan from an agency and Diego Banuelos from a concrete business in San Francisco, highlighting the demand for concrete services.
- Gerod Smith is mentioned as a pressure washing service provider, while Saskia offers dog walking and training in New York City, emphasizing the value of simple yet effective services.
- Tyler Phillips operates in commercial and residential building maintenance; Scott Brown provides lawn services and window cleaning, showcasing diverse home service opportunities.
- Kitan serves as an elderly advocate for life planning; Veronica runs a car repair shop, illustrating the variety of service-based businesses represented.
- The host encourages participants to promote their businesses by sharing websites or names in the chat to foster networking among attendees.
Engagement and Networking Opportunities
- Jason Griffin discusses his game app development based in San Diego; he invites others to join as panelists for more interactive engagement during the session.
- Patricia invites participants to become panelists, enhancing interactivity by allowing them to share their cameras and engage more directly with the audience.
- Fernando Quintero offers bookkeeping services; Lynette Martin runs an event rental company, demonstrating varied entrepreneurial ventures within the group.
- Brian Benedict is introduced as a painting contractor from Northern California. The host shares personal connections with some participants' locations.
- The importance of networking is reiterated as attendees are encouraged to connect with similar businesses for potential collaboration.
Building Community Among Entrepreneurs
Encouragement for Collaboration
- The host emphasizes creating a community among entrepreneurs where they can network effectively by sharing resources and experiences.
- Pod from Bakersfield helps individuals improve public speaking skills; Brian assists women in self-discovery through coaching—showcasing diverse support roles within entrepreneurship.
Conclusion of Introductions
- As excitement builds towards the end of year discussions, the host prepares to present insights related to running a home service business based on personal experience.
- Acknowledging past milestones achieved within his own business journey sets up context for upcoming presentations aimed at helping other entrepreneurs succeed.
Growth Journey of a Small Business Owner
Achieving Milestones
- The speaker shares their excitement about surpassing the seven-figure mark in their small business, emphasizing that they are not an extraordinary genius but someone who learned sales and marketing.
- In 2022, the business generated $458,000 in its first calendar year after starting in November 2022. By 2024, revenue is projected to reach approximately $560,000.
Impactful Customer Experiences
- The speaker expresses pride in their team's contributions and introduces a video showcasing customer testimonials about their experiences with the service.
- They highlight how customers have significantly increased their client acquisition rates after working with them.
Customer Success Stories
- A customer recounts how they tripled their client intake within the first month of using the service, illustrating rapid growth and success.
- Another customer mentions achieving a 10x return on investment within just days of starting, demonstrating effective ad spend strategies.
Marketing Insights
- The discussion emphasizes that successful businesses often excel at sales and marketing rather than merely being the best at what they do.
- The speaker notes that many skilled individuals fail because they lack marketing knowledge, which can lead to losing out to less skilled competitors who market better.
Call to Action for Entrepreneurs
- The speaker encourages those hesitant about investing in marketing services to take action, suggesting that even a break-even scenario could lead to significant gains.
- They express emotional fulfillment from helping others succeed through teaching valuable skills and emphasize the transformative impact this has on people's lives.
Understanding the Importance of Sales and Marketing in Fitness
The Role of Sales and Marketing
- Emphasizes that success as a fitness trainer relies more on sales and marketing than on workout quality or meal plans.
- Highlights the necessity of consistently attracting customers to generate revenue.
Introduction to the Presentation
- Presenter expresses excitement about sharing impactful strategies for business growth.
- Indicates that mastering these strategies has significantly increased their personal net worth and business success.
Secrets to Boosting Revenue with Paid Ads
Overview of Paid Advertising Strategies
- Introduces the concept of quadrupling revenue without spending personal money on ads, which seems unbelievable but is backed by evidence.
- Encourages participants to eliminate distractions for an effective learning experience over the next 30–45 minutes.
Engagement and Interaction
- Urges attendees to actively participate by taking notes, promising a high return on investment from this session.
- Requests audience engagement through chat responses, fostering a sense of community and shared purpose.
Key Secrets for Effective Facebook Ads
Three Main Secrets Revealed
- First secret: Learn how to ethically spy on competitors to replicate their successful strategies without unnecessary trial and error.
- Second secret: Techniques for increasing revenue fourfold using existing leads without additional ad spend.
- Third secret: Methods for having clients cover advertising costs, making ad spend less burdensome.
Target Audience Identification
- Clarifies that these strategies are applicable across various industries for anyone looking to expand their customer base effectively.
Actionable Strategies for Immediate Implementation
Goals for the Session
- Mission one: Provide methods to attract a significant number of new leads within just four days.
- Mission two: Offer actionable tactics that can be implemented immediately to increase revenue substantially.
Real-Life Impact Example
- Shares a testimonial about acquiring 25 new customers in two weeks after applying learned strategies, resulting in over $1,000 in recurring revenue.
Introduction and Transparency What to Expect in This Session
Overview of the Presentation
- The speaker promises to provide valuable information for free over the next 30-45 minutes, while also being transparent about an opportunity for further assistance.
- Acknowledges that some attendees may want help with implementation after receiving the information shared during the session.
Call to Action
- Encourages participants who need assistance to book a call with his marketing team, emphasizing their readiness to help.
- Provides a link in the chat for booking a consultation with Taylor, his marketing strategist.
Personal Background Who Is the Speaker?
Journey from Corporate America
- Shares personal experiences of feeling trapped in corporate America and describes it as "soul-sucking."
- Discusses starting various businesses, including iPhone repair shops and pressure washing, achieving significant success remotely.
Achievements and Recognition
- Recently won a prestigious award for his marketing business, highlighting credibility and expertise in entrepreneurship.
Lessons Learned from Failure Embracing Setbacks
Business Failures
- Displays screenshots representing numerous failed business ideas over a decade, illustrating persistence despite repeated failures.
Key Takeaway on Persistence
- Emphasizes that he is not inherently special or intelligent but succeeded through perseverance after many failures.
Encouragement to Entrepreneurs Staying Committed
Analogy of Business as Baseball
- Compares business challenges to baseball; unlike baseball's limited strikes, entrepreneurs can keep trying until they succeed.
Importance of Resilience
- Stresses that success comes from continuous effort; quitting is the only way to truly fail.
Final Thoughts on Commitment Laying It All on the Line
Personal Commitment
- Urges attendees to commit fully to their goals and prove doubters wrong by never giving up.
Why You Need to Advertise More
The Importance of Advertising for Business Growth
- To grow your business, you need more leads, which directly correlates with increased advertising efforts.
- Doubling your leads can lead to doubling your revenue; the math is straightforward: more leads equal more sales.
- Various advertising platforms exist (Google, Instagram, TV), but Meta ads (Facebook and Instagram) have proven to deliver consistent results.
Targeting and Local Fame through Meta Ads
- Meta ads allow for hyper-specific targeting, enabling local service businesses to become well-known in their areas.
- The speaker shares personal experiences of being recognized locally due to effective ad campaigns.
Effective Audience Engagement
- During a webinar, the speaker targeted specific demographics (ages 20-58 who own business pages), successfully engaging attendees from that group.
- The effectiveness of Meta ads is highlighted by the turnout of individuals fitting the target demographic at an event.
Budget Flexibility and Retargeting Strategies
- Meta ads offer flexible budgeting options; advertisers can adjust spending based on daily needs or special occasions.
- Advanced retargeting allows businesses to follow potential customers across platforms after they visit a website.
Common Mistakes in Social Media Advertising
- Many people misuse social media by boosting posts instead of implementing strategic advertising methods that yield higher ROI.
- Focusing too much on followers and likes is counterproductive; these metrics do not directly contribute to revenue generation.
Scaling Your Business with Paid Ads
- Paid social ads are presented as the fastest way to grow a business; scaling can be as simple as increasing ad budgets significantly.
- Businesses must ensure they have the capacity to handle increased demand resulting from successful advertising strategies.
How to Achieve Desired Results by Modeling Success
The Power of Imitation in Achieving Goals
- To achieve desired results, one can replicate the actions of successful individuals. For instance, mimicking a fit person's workout routine can lead to similar physical outcomes.
- The process is akin to following a recipe; anyone can achieve the same results if they adhere to the correct steps, regardless of their background or past failures.
- Personal experiences in martial arts illustrate that leveraging the knowledge and techniques from experienced instructors leads to better outcomes without reinventing the wheel.
Steps for Successful Campaign Launching
Step 1: Research Competitors
- Utilize the Meta Ads Library as a free tool to identify successful advertising campaigns within your industry. This resource allows users to analyze competitors' strategies effectively.
Step 2: Model Winning Campaigns
- Engage in an interactive session where participants suggest competitors for analysis. This collaborative approach helps uncover effective advertising practices across various sectors.
Step 3: Launch Your Own Campaigns
- Focus on companies with substantial advertising budgets, such as "1-800-GOT-JUNK," which indicates proven success and extensive market testing. By studying these ads, one can bypass costly trial-and-error phases.
Analyzing Effective Advertisements
- Examine specific ads for insights into their design elements, including visuals and copywriting. Understanding what works well in existing advertisements provides valuable inspiration for creating new campaigns.
- By analyzing top players' strategies, businesses can adopt best practices without incurring significant costs associated with experimentation and ad agency fees.
How to Launch Successful Ad Campaigns
Steps to Find and Model Winning Campaigns
- Step 1: Use Meta Ad Library
Utilize the Meta Ad Library to identify successful ad campaigns that resonate with your target audience.
- Step 2: Analyze Competitor Funnels
Click on competitor ads, fill out their forms, and observe their customer acquisition process. Take notes on questions asked, call-to-action strategies, and follow-up communications.
- Step 3: Launch Your Own Campaigns
After modeling successful strategies, proceed to launch your own ad campaigns using insights gained from competitors.
Setting Up Your Campaign in Ads Manager
- Accessing Ads Manager
Navigate to adsmanager.facebook.com and click the "Create" button to start setting up lead form campaigns.
- Campaign Structure Overview
Understand the three main components of a campaign:
- The overall campaign objectives
- The ad set for budget and targeting
- The actual ad content (visual elements and copy).
- Filling Out Campaign Details
Complete all required fields in the setup process. Utilize tooltips for guidance on specific inputs needed for launching ads effectively.
Key Framework for Content Creation
- Hook Story Offer Framework
This framework is essential across various content types including emails, videos, social media posts, and ads. It consists of:
- A hook that captures attention.
- A story that conveys information engagingly.
- An offer that presents a value exchange for leads.
- Importance of Interruption Marketing
Historical examples like Barnum's circus illustrate how capturing attention through interruption marketing can be effective in advertising strategies.
Enhancing Ad Performance
- Focus Areas for Improvement
If ads are underperforming or need enhancement, concentrate on improving one of the three key aspects: the hook, story, or offer.
- The Fortune is in the Follow-Up
Emphasize the importance of following up with leads generated from ads; simply running an ad does not guarantee success without proper engagement afterward.
How to Increase Revenue by Building Relationships
Importance of Follow-Up
- The amount of money made is directly tied to the ability to follow up with leads and build relationships, enhancing chances of closing deals.
Recap of Key Strategies
- A recap was provided on using the Meta ad library for finding winning campaigns, modeling them, and launching personal campaigns.
Audience Engagement
- The speaker encouraged audience feedback and engagement, asking if they were learning from the session. Positive responses included comments like "fire" and "awesome."
Quadrupling Revenue Without Extra Ad Spend
- Introduction of a strategy to quadruple revenue without increasing ad spend, emphasizing its potential impact.
Case Study: Michael's Business Transformation
- A story about Michael, who needed leads for his hurricane impact window business in Florida. Initial lead generation efforts were ineffective due to lack of actionable data.
Challenges Faced
- Leads were messy and untrackable; there was no analytics or understanding of where each lead stood in the sales process.
Solution: Speed to Lead
- Research from Harvard Business Review indicated that contacting leads within five minutes can increase conversion rates by 400%. This emphasizes the importance of speed in lead response.
Implementation Results
- Implementing a 'speed to lead' approach doubled Michael's revenue within a month, leading him towards nearly $10 million in projected revenue for 2024.
Competitive Advantage
- By responding faster than competitors, businesses can significantly improve their chances of securing clients. Testing competitor response times is encouraged as a practical exercise.
This structured summary captures key insights from the transcript while providing timestamps for easy reference.
How to Scale Your Business with Automation
Introduction to Automation in Business
- The speaker emphasizes the simplicity of scaling a business through automation, sharing personal success strategies rather than making a sales pitch.
- A demonstration is promised on how automation works, encouraging participants to engage by texting a specific number for a practical example.
Lead Management System
- The speaker outlines an automated workflow for managing new leads, regardless of their source (Google, Facebook, etc.).
- Upon receiving a lead notification, the system automatically sends a text message and email while also initiating a phone call to the prospect.
- If there’s no response from the lead, an automated follow-up reminder is sent, eliminating manual tracking of communications.
Unified Inbox and Conversion Tracking
- All customer communications are consolidated into a Unified Inbox, streamlining management and reducing confusion over multiple platforms.
- The speaker highlights their impressive conversion rate of 74% for leads into booked appointments due to this organized approach.
Website Building and Reputation Management
- The system includes a built-in website builder that simplifies creating websites using templates while consolidating various business software tools.
- Features like reputation management help generate reviews; the speaker mentions achieving over 200 reviews in recent years.
Importance of Client Lists and AI Assistance
- Maintaining an email or contact list is crucial as it represents an asset for potential business sale opportunities.
- An innovative feature called "voice agent" is introduced as a solution for businesses lacking administrative support to manage incoming calls effectively.
Veneers and AI Chatbots: A New Era in Customer Interaction
Introduction to AI Chatbots
- The speaker initiates a conversation about veneers, showcasing the use of an AI chatbot for customer inquiries.
- The speaker expresses excitement about the potential of personalized AI chatbots handling phone calls, emphasizing their effectiveness.
Features of the AI System
- The advanced settings allow users to input business information, enabling the AI to manage calls and provide detailed responses.
- The system includes features like call transfer, workflow triggers, contact updates, SMS sending, and conversational capabilities for client interaction.
Business Management with Local Pro Connect
- The speaker introduces Local Pro Connect as a powerful business management platform that enhances marketing efforts across various channels.
- This platform consolidates customer interactions into one place, facilitating communication and conversion through smart features and automation.
Understanding Revenue Streams
Types of Money in Business
- The speaker categorizes revenue into three types: today money (immediate income), tomorrow money (repeat business), and big bank money (enterprise value).
Today Money Explained
- Today money refers to immediate earnings from services rendered; for example, a window cleaning service generating $300 upon completion.
Tomorrow Money Strategy
- Tomorrow money is generated by encouraging repeat business through follow-up appointments. Automation can facilitate this process effectively.
Big Bank Money Concept
- Big bank money represents long-term enterprise value achieved by fostering ongoing relationships with clients who repeatedly purchase services.
Personal Success Story
Viral Marketing Impact
- The speaker shares a personal story about starting a pressure washing business inspired by viral TikTok content that garnered significant views.
Growth Through Automation
- By applying sales strategies and automation techniques learned from previous experiences, the speaker successfully grew their remote business significantly within its first year.
Understanding Marketing and Sales Strategies
The Power of Effective Marketing
- Emphasizes the importance of understanding marketing in sales, stating that having enough customers allows for business scaling through hiring help.
- Shares personal success in a small town (Eure, California) with a population of 26,000, demonstrating that success is achievable even in saturated markets.
Replicating Success
- Discusses how discovering a "winning recipe" led to helping other businesses achieve similar results, resulting in numerous testimonials.
- Introduces the concept of client finance acquisition as a method to fund advertising without upfront costs.
Client Finance Acquisition Explained
- Explains how clients can finance ad spend by generating revenue from their first purchase, allowing businesses to reinvest profits into further advertising.
- Illustrates the process with an example: spending $20 on ads leading to a $500 client payment creates surplus funds for reinvestment.
Leveraging Other People's Money (OPM)
- Introduces OPM as a strategy where credit cards can be used without interest if paid off within 30 days, enabling businesses to launch ads without initial capital.
- Highlights the potential for clients' payments to cover ad expenses entirely when managed correctly.
Maximizing Advertising Efficiency
- Encourages viewing advertising as an investment where putting $1 in should yield more than $1 out; emphasizes proper execution for effective returns.
- Recaps key strategies discussed: ethical competitor analysis, revenue growth without extra ad spend, and utilizing client financing for ads.
Importance of Lead Flow and Tools
- Stresses the significance of lead flow as essential for business growth and highlights tools like Local Pro Connect that enhance ROI without additional spending.
- Advocates for leveraging expert knowledge to accelerate results and acquire high-value skills necessary for sustained success.
The Value of Skills Over Assets
- Compares acquiring marketing skills to Mr. Beast's ability to create viral content; asserts that these skills are invaluable and cannot be taken away once learned.
- Acknowledges the limitations of time during presentations but emphasizes that what has been shared is just an introduction to deeper concepts.
Invitation for Further Learning
- Mentions two options before concluding: letting attendees go or taking responsibility for their success through further engagement.
- Invites participants interested in a special webinar offer created specifically for this event.
Special Offer Announcement
Introduction to the Offer
- The speaker introduces a unique offer, claiming it is unlike any other seen before, specifically designed for the audience.
- Audience engagement is encouraged with multiple participants expressing interest in the offer by responding "yes" in the chat.
Details of the Offer
- The offer is titled "Done With You Ads," which aims to provide advertising support without the high costs associated with traditional ad agencies.
- The speaker contrasts two common options for launching ads: hiring an expensive ad agency or self-managing ads, highlighting drawbacks of both approaches.
Problems with Traditional Advertising Methods
- Working with an ad agency can be costly (around $2,000/month), while self-managing leads to wasted time and budget due to trial and error.
- Emphasizes that most work done by ad agencies occurs in the first month, questioning their ongoing fees after initial setup.
Advantages of "Done With You Ads"
- This new model promises faster results by providing professional support and resources without incurring high costs.
- Key features include professionally edited videos, ad copy assistance, complete setup walkthroughs, and ongoing expert support.
What Participants Will Receive
- Participants will receive step-by-step training on launching Facebook and Instagram ads tailored for various niches.
- The service includes creation of ad media (photos/videos), eliminating barriers related to hiring expensive professionals for content creation.
- Monthly access to professional ad copywriting services ensures effective messaging that can significantly impact campaign success.
Meta Ads Program Overview
Introduction to the Meta Ads Program
- The program includes a document template for creating ads, featuring an example of a house cleaner named Tamara.
- Participants receive comprehensive ad copy, including lead forms, headlines, descriptions, and qualifying questions—everything needed for effective advertising.
Support and Coaching
- Ongoing support is provided through weekly calls; participants can book one-on-one sessions with staff for troubleshooting.
- This support aims to save users thousands of dollars and accelerate their advertising success compared to self-guided methods.
Success Stories
- A client reduced their cost per lead from $25 to $8 while tripling the number of leads generated within the same budget.
- The community aspect offers encouragement and assistance in launching successful ad campaigns.
4-Day Ad Launch Challenge
Structure of the Challenge
- The challenge consists of four days designed to build momentum and facilitate successful ad launches in a small group setting (4-5 people).
- The concept is based on time management principles: tasks expand to fill the time allotted. Condensing this process into four days encourages efficiency.
Daily Breakdown
- Day 1 focuses on pre-launch preparations; Day 2 involves preparing for takeoff; Day 3 is dedicated to launching ads; Day 4 emphasizes mission control and monitoring results.
Additional Resources Offered
Local Pro Connect System
- Participants will receive access to the Local Pro Connect system at no additional cost, which aids in managing leads effectively.
Software Benefits
- This software automates lead conversion processes using AI technology, significantly enhancing return on investment from advertising efforts.
Cost Savings
- Users can consolidate multiple tools into one platform, potentially saving over $1,000 monthly by eliminating unnecessary subscriptions (e.g., CRM systems, web hosting).
Final Recap of Offerings
Summary of Program Components
- The program includes:
- Online meta ads setup walkthrough
- Done-for-you ad media
- Done-for-you ad copy
- Ongoing optimization support
- Access to the Local Pro Connect system
This structured approach ensures that participants are well-equipped with both knowledge and resources necessary for successful advertising campaigns.
Ad Launch Training Overview
Key Features of the Program
- Participants receive "done for you" ad media, including personal video editing and graphic design services with unlimited revisions.
- The program includes professionally written ad copy tailored to participants' needs, ensuring effective messaging for their ads.
- Ongoing optimization and support are provided, allowing participants to feel guided throughout their advertising journey.
Special Offers and Value Proposition
- The total value of the program is estimated at $5,800; however, it will not be charged at that rate.
- A one-day special offer is available for a significantly reduced price of $297 per month, emphasizing affordability compared to traditional ad agency costs.
Motivation Behind the Offer
- The speaker emphasizes a focus on building testimonials and success stories as a means to grow their business rather than solely profit-driven motives.
- By helping clients succeed, the speaker aims to create scalable success stories that benefit both parties.
Recap of Program Benefits
- Participants receive comprehensive support including setup programs for Meta ads, ongoing assistance with ad media and copywriting, and participation in an upcoming ad launch challenge starting Monday.
- Additional free software (Local ProConnect System), valued at $300/month, is included as part of the sign-up bonus.
Call to Action
- Interested individuals are encouraged to click a link provided in the chat to sign up and book an onboarding call with a marketing specialist.
- A satisfaction guarantee is offered: if participants do not see results or feel satisfied with the service after trying it out, they can request their money back.
How to Transform Your Business with Effective Advertising
The Value of the Program
- The speaker emphasizes that the cost of $297 is not significant for them personally, but it could be life-changing for those who take the program seriously.
- They encourage participants from all industries and niches to consider the program if they need more leads or want to reach a broader audience.
Engaging with Participants
- The speaker invites attendees to ask questions in the chat, highlighting that others may have similar inquiries.
- A question slide is introduced, prompting participants to think about their client value while waiting for questions.
Understanding Client Value
- Attendees are encouraged to consider how much one client is worth to them (e.g., $500, $200), stressing that gaining 10 new clients monthly can significantly impact revenue.
- The speaker shares success stories of individuals who saw substantial revenue increases shortly after implementing advertising strategies.
Cost of Inaction
- Emphasizing a mindset shift, the speaker notes that wealthy individuals recognize the cost of inaction; missing out on potential earnings by not investing today can lead to losses in tens of thousands.
Special Offers and Flexibility
- A special offer is presented: prepaying three months includes ad launch services and automation setup as a bonus.
- Clarification on app inclusion states that once prepaid for three months, no further payments are required until month four.
Addressing Participant Questions
- Participants are reassured about cancellation policies—there's no commitment or fees if they choose to cancel after trying out the service.
- The speaker encourages Morgan to book now and ask questions during onboarding with a marketing strategist.
Applicability Across Industries
- When asked about real estate agents' suitability for this program, the response focuses on reaching more people as a universal need across various sectors.
Platform Versatility
- Clarification provided regarding platform compatibility: training primarily focuses on Meta ads but works across all platforms including Google Ads.
Business Automation and Onboarding Strategies
Overview of Business Automation Features
- The platform allows users to store contact lists, automate messaging, build websites, create courses, and develop community programs.
- Users are encouraged to book an onboarding call where a personalized strategy plan will be created.
Addressing Concerns About Compatibility
- A user inquires about potential conflicts with existing advertising through Town Square; the speaker assures that their services will complement rather than clash with current efforts.
- If users choose not to prepay for three months, they must set up ads themselves but will receive step-by-step guidance including ad copy and media.
Special Offers for Early Sign-Ups
- The speaker announces a special offer for the first ten sign-ups, urging immediate action as spots typically fill quickly.
- Those who sign up early will receive an upgrade to the Enterprise version of the software, allowing unlimited websites, leads, and automated actions.
Investment Mindset in Entrepreneurship
- The speaker discusses perceptions of money in relation to entrepreneurship versus traditional employment; emphasizes viewing investments as opportunities for returns rather than costs.
- Personal anecdote shared about hiring a coach at $1,000/month highlights differing mindsets regarding financial investment in business growth.
Final Incentives and Support
- An additional bonus is offered: priority support for the first ten people who check out successfully. This aims to enhance user experience and success on the platform.
Automation and Personal Support for Success
Personalized Assistance for Early Adopters
- The speaker emphasizes that early participants (first 10 people) will receive personal support to ensure their success, highlighting a focus on action-takers.
- A call to action is made for individuals wanting to become case studies or testimonials, encouraging them to book an onboarding call.
Building an Online Store
- Responding to a question about starting an online store, the speaker confirms that the platform allows users to create a Shopify-style online store without additional costs.
- The benefits of using the platform include free hosting and numerous templates for building an online store, making it accessible and cost-effective.
Seasonal Business Strategies
- Acknowledging seasonal business challenges, the speaker suggests focusing on brand recognition during off-seasons to prepare for future demand.
- The speaker offers flexibility in working with seasonal businesses, indicating a willingness to discuss logistics during onboarding calls.
Overcoming Mental Barriers
- The importance of mindset is discussed; reframing "I can't" into "How can I?" encourages problem-solving and opens up possibilities.
- The speaker urges participants to find ways to invest in their growth, emphasizing potential returns on investment even if immediate results are not guaranteed.
Investment vs. Value Proposition
- Participants are encouraged to consider the value of investing $300 today compared to hiring an ad agency at significantly higher costs.
- Recommendations are made for prepaying three months upfront due to added bonuses and hands-on support that enhance learning and implementation.
Utilizing Automation Tools
- Discussion around integrating Facebook Messenger with automation tools highlights options like chatbots or manual responses based on user preference.
Success Stories from Various Industries
- The speaker shares success stories from clients in diverse fields such as aesthetics and tattoo removal, showcasing effective lead generation strategies.
Meta Ads Offer Overview
Recap of the Offer
- Veronica requests a recap of the offer, prompting a review of included services.
- The package includes online training that provides step-by-step guidance on setting up ads, focusing on essential actions without lengthy courses.
- Access to personal graphic design and video editing services is provided, emphasizing unlimited revisions and high-quality output over cheaper alternatives like Fiverr.
Ad Copy and Support
- The service includes done-for-you ad copywriting, allowing users to easily implement professional content into their campaigns.
- Ongoing optimization support is available through coaching calls and community assistance, aimed at reducing wasted ad spend by providing expert guidance.
Launch Challenge and Software Access
- Participants can join a four-day ad launch challenge designed to build momentum for successful ad campaigns with personalized support.
- Early sign-ups receive access to upgraded software tools crucial for campaign management, valued significantly higher than the cost of the program.
Value Proposition
Cost vs. Value
- The total value of the offer exceeds $5,000; however, it is available for less than $300, highlighting an exceptional return on investment.
Community Engagement
- Veronica confirms her understanding of the offer while encouraging others to book onboarding calls for further engagement in the program.
Participant Questions
Clarifications on Training
- Jared expresses readiness to book an onboarding call aiming for significant sales growth this year.
- Shane inquires about training availability within the package; it's confirmed that both online training and weekly coaching calls are included.
Coaching Importance
- Emphasis is placed on learning alongside service provision; participants will gain knowledge while receiving hands-on help with their ads.
Software Subscription Details
Flexibility in Service Use
- Morgan asks about retaining software access after discontinuing service; options exist for subscription plans starting at $97 without long-term commitment.
- Assurance is given that clients will not be held hostage by data or services if they choose to transition away from the platform.
Onboarding Call and Marketing Insights
Importance of Learning Before Joining a Program
- Fernando expresses his desire to learn marketing before joining a program, highlighting a common misconception that one should be knowledgeable before seeking guidance.
- The speaker emphasizes the importance of learning through experience rather than self-study, suggesting that working with a coach can significantly accelerate success.
Value of Time vs. Money
- The speaker discusses the non-renewable nature of time compared to money, advocating for investing in coaching to shorten the learning curve and achieve goals faster.
- He stresses that successful individuals recognize the value of buying back their time, which is crucial for personal development.
Offer Details and Case Studies
- The speaker mentions an offer aimed at gathering more case studies and testimonials from clients who have succeeded using his program.
- He compares his services to those offered by other agencies, noting that while they may be more expensive, they do not provide the same level of learning opportunities.
Addressing Concerns About Switching Services
- Veronica raises concerns about switching ad agencies; the speaker reassures her that it will not disrupt current operations as he frequently helps clients transition smoothly.
- Xavier's question about integrating existing CRM systems is addressed with confidence, indicating ease in managing multiple phone numbers within the new system.
Final Thoughts and Engagement
- As participants begin booking onboarding calls, there’s excitement about limited spots available for the promotional offer.
- The speaker encourages ongoing engagement via social media and invites questions from attendees to clarify any uncertainties regarding the program or next steps.
Discussion on Business Growth and Marketing Strategies
Engaging with Participants
- The speaker encourages participants to share their thoughts in the chat, expressing a willingness to assist them in the future.
- A participant named Lou discusses dropping Town Square while remaining listed on Angie's List, indicating a transition in marketing strategies.
Transitioning from Shared Leads
- The speaker emphasizes the importance of having an independent marketing system rather than relying on shared leads from platforms like Angie’s List.
- They highlight that building one's own ads is crucial for sustainable business growth.
Action Takers and Opportunities
- Jason shares his experience of driving while listening to the session, illustrating how proactive thinking can lead to finding solutions.
- The speaker congratulates action takers and mentions limited spots available for a special offer, urging quick decision-making.
Importance of Community and Support
- K expresses concerns about managing client influx and hiring employees; the speaker reassures that support is critical for handling business growth challenges.
- The program focuses not only on marketing but also on community building, accountability, and overall business strategy.
Understanding Business Risks
- The speaker addresses misconceptions about expenses, stating that ignorance regarding business growth is a significant risk.
- They explain that failing to learn how to grow one’s business can cost significantly more than typical expenses.
Final Thoughts Before Closing
- The concept of "ignorance debt" is introduced as something that needs addressing through proper guidance and support.
- As the webinar nears its end, the speaker checks who has yet to book their spot while reflecting positively on the session's engagement.
Business Growth Strategies and Testimonials
Introduction to Business Growth
- The speaker discusses a successful business case, highlighting growth from zero to $46,000 per month. This individual is strategically included in the program to assist participants in growing their businesses.
Onboarding and Accountability
- Participants will engage directly with the speaker in small groups during onboarding calls, focusing on personalized marketing strategies tailored to their needs.
- The motivation behind this initiative is to gather case studies and testimonials that showcase the effectiveness of the program.
Impactful Testimonials
- A testimonial video is presented, emphasizing how impactful stories can be for potential clients considering the program.
Results Achieved by Clients
- One client shares that they went from receiving weekly customers to daily influxes after starting with the program; they tripled their previous month's revenue within just one month.
- Another participant reports a 10x return on investment ($158 spent resulting in $1,200 earned) within seven days of starting.
Continued Success and Motivation
- A client expresses excitement about adding $20,000 in revenue within one week of collaboration, indicating plans for increased ad spending moving forward.
- The first two weeks resulted in 25 new customers; clients share experiences of consistent notifications about incoming leads.
Overcoming Hesitations
- Clients reflect on past worries before joining the program but now feel empowered as leads actively seek them out. They encourage others not to hesitate and take action for potential income growth.
Final Call to Action
- The speaker emphasizes urgency for participants to book onboarding calls while spots are still available, reiterating limited availability for bonuses.
Participant Engagement
- As the session concludes, participants are prompted to confirm their onboarding call bookings. Only three attendees remain engaged at this point: Crystal, Diane, and Tyler.
Understanding Participant Businesses
- The speaker queries remaining participants about their businesses after two hours into the session without purchases being made. Crystal mentions running an in-person daycare alongside an online product.
This structured summary captures key insights from the transcript while providing timestamps for easy reference back to specific moments in the discussion.
Client Acquisition Strategies
Importance of Word of Mouth and Advertising
- The speaker emphasizes the value of word-of-mouth marketing, suggesting that it can be enhanced with a small advertising budget.
- Once a client is acquired, their long-term value is highlighted, estimating around $800 per month over three years.
- New clients not only contribute directly but also help reach new audiences through referrals.
Call to Action for Crystal
- The speaker encourages Crystal to take action by clicking a link to book an onboarding call.
- There’s an invitation for Crystal to become a testimonial and case study, indicating the importance of success stories in marketing.
Engagement with Participants
- The speaker checks in with other participants (Diane and Tyler), asking about their businesses, fostering engagement.
Closing Remarks
- The speaker expresses enjoyment from the session and gratitude towards participants for their time.
- Anticipation is shared regarding future collaborations and potential success stories from the attendees.