Claude Plugins Give You Superpowers, Here's How to Unlock Them

Claude Plugins Give You Superpowers, Here's How to Unlock Them

What Caused the $300 Billion Freefall in Software Stocks?

Introduction to Anthropic's New Plugins

  • Last week, Anthropic released new plugins for Claude that significantly impacted software stocks, leading to a nearly $300 billion decline across various sectors including legal, tech, finance, and investments.
  • The video aims to explain Anthropic's new plugins, their differences from Claude Skills, and provide real business use cases for implementation.

Understanding Claude Co-work and Plugins

  • Plugins are bundles that include skills, commands, connectors, and manifest files which instruct Claude on how to perform specific tasks tailored to different roles within a business.
  • Unlike Claude Skills—which focus on single workflows—plugins encompass multiple skills and tools necessary for an entire job function.

Key Features of Anthropic's Plugins

  • Pre-built Expertise: Eleven ready-to-use plugins have been created by Anthropic for immediate application in various business functions.
  • Customizability: Users can modify plugins by integrating their own tools and company-specific contexts without needing coding skills; only markdown and JSON files are required.
  • Cross-functional Sharing: Teams using Claude can share these plugins across departments ensuring consistent organizational knowledge.
  • Agentic Capabilities: The plugins allow Claude not just to answer queries but also to complete entire projects autonomously.

Business Use Cases for Plugins

Customer Support Plugin

  • To access the customer support plugin in Claude Co-work, users navigate through the interface where they can install pre-built options or create custom ones via GitHub URLs.
  • The customer support plugin is designed to triage incoming tickets, research customer issues across provided sources, draft responses automatically, and utilize keyboard shortcuts for efficiency.

Customization Process

  • After installation of the customer support plugin, users can customize it according to their specific business needs by connecting it with existing tools used within their organization.
  • Users interact with the plugin by inputting commands like "customize the customer support plugin," prompting a guided setup process tailored specifically for their workflow.

Conclusion on Plugin Utility

  • These plugins enable businesses to streamline operations by allowing virtual employees (like customer service agents), reducing reliance on multiple tools while enhancing productivity within a single platform.

Recall: A Powerful Tool for Content Management

Overview of Recall's Features

  • Recall allows users to save content ideas and notes effortlessly, providing instant summaries and the ability to interact with saved content directly.
  • Users can ask Recall to pull insights from various sources, combining them with personal goals for tailored advice rather than generic suggestions.

Invitation to Try Recall

  • The speaker invites viewers to try Recall for free at getrecall.ai, offering a discount code "rick 25" for 25% off the unlimited plan.

Anthropic's Marketing Plugins: Enhancing Your Marketing Strategy

Installation and Capabilities

  • The speaker discusses installing Anthropic's marketing plugins, which can draft blog posts, generate campaign briefs, and review content against brand guidelines.
  • These plugins act as a virtual marketing department, customizable based on specific business needs and workflows.

Integration with Tools

  • The marketing plugin integrates with various tools like Slack, Canva, Figma, HubSpot, and more; customization is available for different business tools.

Productivity Plugin: Streamlining Task Management

Functionality of the Productivity Plugin

  • Anthropic’s productivity plugin focuses on task management by creating visual dashboards that track tasks and projects dynamically.
  • It learns user shorthand and terminology over time while updating its knowledge base to improve efficiency in managing tasks.

Setup Process

  • Upon installation, the productivity plugin automatically creates necessary files on the user's computer without manual input required from the user.

Sales Plugin: Optimizing Sales Processes

Overview of Sales Plugin Features

  • The sales plugin assists in prospecting, outreach efforts, pipeline management, call preparation, and deal strategy development.

Supercharge Mode: Enhancing Sales Efficiency

Overview of Supercharge Mode

  • Supercharge mode connects various business tools like CRM and email, enhancing sales processes.
  • It performs account research, call preparation, and daily briefings while drafting outreach communications such as emails and LinkedIn messages.
  • The mode also conducts competitive intelligence and creates marketing assets like landing pages and presentations.

Custom Plugin Creation

  • Users can create custom plugins tailored to their specific needs by providing input on desired functionalities.
  • The plugin utilizes persistent memory to analyze past content, ensuring new ideas are generated without repetition.
  • It offers creative outputs for various platforms including YouTube, newsletters, and social media based on user preferences.

Building a Content Flywheel

Utilizing Member Feedback

  • The system analyzes customer feedback collected in Google Sheets to improve community engagement and content creation.
  • It dynamically updates information from member feedback to track the status of created content effectively.

Legal Plugin: Automation in Legal Processes

Features of the Legal Plugin

  • This pre-made plugin automates tasks such as contract reviews, NDA triage, compliance workflows, and legal briefings.
  • Configurable according to organizational needs, it targets personas like commercial counsel for contract negotiation and product counsel for privacy policies.

Product Management Plugin: Streamlining Product Workflows

Capabilities of the Product Management Plugin

  • Covers full product management workflows including writing feature specifications, managing roadmaps, and synthesizing user research.
  • Acts as an AI-powered partner that assists with tracking product metrics and analyzing competitors.

The Future of AI in Business Operations

Implications for Online Entrepreneurs

  • Anthropic's plugins offer customizable solutions that simplify business operations by creating virtual employees efficiently.
  • Online business owners are encouraged to leverage AI tools to streamline tasks and focus on higher-level strategic initiatives.
Video description

⚡ Try Recall free at https://www.getrecall.ai/ or use code "Rick25" for 25% off the unlimited version. ABOUT THIS VIDEO: Anthropic’s new Plugins let you turn Claude Cowork (or Claude Code) into a specialist for specific roles like Sales, Legal, Finance, Marketing, Productivity, etc… with a single install. No code or setup needed. You install a Plugin and Claude already knows your workflow, connects to your tools, and handles tasks without you re-explaining anything. So In this video, I'm going to explain exactly what Claude’s new plugins are, how they're different from Claude Skills, walk you through 7 of the official plugins Anthropic just released, and show you real business use cases so you can start using this today. 🏆 Join my AI Playbook® community—in just one week, discover how to trim 5 hours off your workweek & unlock $500–$1K in new monthly revenue ➡️ https://rickmulready.com/skool83 CHAPTERS: 0:00–1:26: What are Anthropic's new Plugins (and why they matter) 1:26–2:27: Plugins vs Claude Skills 2:27–3:25: How to install Plugins 3:25–5:13: Plugin #1: Turn Claude into your Customer Service team 5:13–6:16: The “one‑click” knowledge vault that saves you hours 6:16–7:49: Plugin #2: Your AI marketing department on demand 7:49–10:27: Plugin #3: Productivity -- your VA & Project Manager at the ready 10:27–11:33: Plugin #4: Sales -- switch on “supercharge mode” with your CRM 11:33–13:55: Plugin #5: How to build your own custom Plugin 13:55–14:54: Plugin #6: Legal the one everyone panicked about (and what it actually does) 14:54–15:24: Plugin #7: Product Management -- full PM workflow in a single install 15:24–16:10: Virtual employees are now plug‑and‑play WHO AM I? Founded and after 12M+ downloads, sold The Art of Online Business podcast in 2023. Founder of The AI Playbook community and The AI Playbook newsletter. I started my online business 12 years ago and for the last decade I’ve been helping online businesses grow and scale while working fewer hours. Ever since ChatGPT went mainstream I’ve been obsessed with learning, implementing, and teaching AI to online businesses so you can boost productivity and make more money. On this channel, I simplify AI and share everything I know, (and am learning along the way), about how you can leverage AI to work less and profit more.