CÓMO REDACTAR EL MARCO METODOLÓGICO PASO A PASO | MUESTRO EJEMPLO

How to Write the Methodology for Your Research Project

Introduction to Methodology

• The tutorial focuses on how to write the methodology or methodological framework in a research project, which is essential for any academic work such as theses, dissertations, or monographs.

Components of Methodology

• Before drafting the methodology, it's crucial to establish the problem statement, research questions, objectives, justification, hypothesis, and operational definitions of variables. This groundwork informs how the methodology will be structured.

• The elements that typically compose a methodological framework include:

• Research design

• Research approach

• Population and sampling methods

• Data collection techniques and instruments

• Data processing techniques and tools

Writing the Methodology Section

• The video emphasizes clarity and precision when writing each component of the methodology. It suggests adapting standard components based on institutional requirements.

• A brief introduction or generalities section can be included at the start of the methodology. This may define what a methodological framework is using citations from relevant authors.

Citing Sources Properly

• It's important to cite sources correctly to avoid plagiarism. Direct quotes should be accompanied by proper references including author names and publication details.

Designing Your Research

• When discussing research design, specify whether it is experimental or non-experimental. For example: "Given that the objective of this study is to analyze organizational climate..."

• The narrative should remain in future tense since it describes what will be done in the study.

Types of Research Design

• Clarify if your design is non-experimental and describe its characteristics (e.g., cross-sectional). Definitions from authoritative texts should also be included for clarity.

Approaches in Research

• Discuss different research approaches: quantitative, qualitative, and mixed methods. Specify which approach you are adopting; for instance: "This work will follow a quantitative approach..."

Conclusion on Methodological Framework

Research Methodology Overview

Defining the Research Approach

• The research approach is determined based on the objectives of the hypothesis and the conceptual and operational definitions of variables, leading to a decision for a fully quantitative approach.

• A clear definition of the quantitative approach is necessary, supported by citations from relevant authors, emphasizing its importance in framing the research.

Techniques and Population

• The chosen technique for this study is surveys aimed at measuring employees' perceptions of organizational climate within a company in Mexico, as well as gathering client opinions.

• It’s essential to identify informants and define the study population; here, it includes 60 employees from the company, although not all will participate in data collection.

Sample Size and Sampling Method

• The sample size may vary based on attendance during specified dates (May 2nd to 9th), with clients also being part of this population.

• Definitions of 'sample' and 'sampling' are provided using references from authors; probabilistic sampling is selected for this research methodology.

Data Collection Techniques

• Employees will voluntarily decide whether to participate in the study; thus, those who choose to collaborate will form part of the sample.

• Clients attending during designated dates will also be asked for their participation, reinforcing that only willing participants contribute to data collection.

Instruments for Data Collection

• The methodology section emphasizes defining what instruments will be used for data collection; surveys are highlighted as a primary tool.

• Importance is placed on describing instrument reliability and validity while referencing previous discussions or videos related to these concepts.

Finalizing Instrumentation Details

• A detailed description of categories within instruments must be included alongside definitions from authoritative sources regarding what constitutes an effective data collection instrument.

Questionnaire Design and Measurement Scales

Introduction to the Questionnaire

• The questionnaire is designed with closed questions using a Likert scale, establishing the measurement scale for evaluation.

• It is essential to differentiate between two populations: employees and clients, both of whom will receive surveys.

Organizational Climate Assessment

• To evaluate the organizational climate at Empresa México, a questionnaire adapted from the Likert model will be utilized, ensuring validity through established theories or previously applied instruments.

• The questionnaire consists of 50 items across 8 dimensions: physical environment, organizational structure and norms, communication, etc., as defined by the Likert theory.

Adaptation of Existing Models

• Researchers can adapt existing models found online rather than starting from scratch; this allows customization based on specific needs.

• A separate model containing 38 items across six dimensions (physical perception, service delivery, response speed, security, empathy, perceived work climate) will assess service quality received by clients.

Scoring Methodology

• Responses in the Likert scale are scored from 1 to 5; "very agree" scores five points while "strongly disagree" scores one point.

• Total scores for each dimension will be calculated by summing individual item values; minimum scores result from multiplying item count by one.

Data Processing Techniques

• Statistical techniques for data processing include descriptive statistics to present data through tables and graphs.

• Descriptive statistics are highlighted as a common method for summarizing large datasets effectively.

Tools for Data Analysis

• The tools selected for data processing include Microsoft Office Excel and SPSS software (version 10.0), which facilitate tabulation of collected data.