CLAUDE DESIGN: CRIANDO UM LOW TICKET E VENDENDO AO VIVO (Passo a Passo)

Creating a Low Ticket Product in Less Than 24 Hours

Overview of the Process

• The video outlines a step-by-step guide to creating and selling a low ticket product using cloud design, aiming for sales within 24 hours. The focus is on developing content packs for small businesses on Instagram.

Step 1: Researching Successful Offers

• Users are instructed to create an account on Swipe to spy on successful offers that are currently selling well, which will inform their own product development. The specific offer chosen is a pack for entrepreneurs.

Step 2: Generating Content Ideas

• After accessing the prompt provided in the description, users should input it into cloud design to generate business ideas that have not been fully explored yet, such as pool maintenance and landscaping services. This helps in tailoring content packs effectively.

Step 3: Designing Visual Content

• Users are guided through generating creative hooks for Instagram stories using cloud design, emphasizing the importance of providing ready-to-use content at an affordable price (R$37.90). This includes creating images and videos tailored to specific niches like pool cleaning services.

Step 4: Setting Up the Product for Sale

• Once the content is created, users need to set up their product in Cacto by adding details such as pricing (R$37.90) and delivery methods (email link). This ensures customers receive their purchased products automatically via email upon checkout completion.

Finalizing Sales Strategy

Creating a Sales Page

• A validated sales page structure is duplicated from existing successful models but customized with unique images and text relevant to the new product offering (e.g., pool service packs). Users must ensure all links direct correctly to their checkout page in Cacto.

Launching Advertising Campaigns

• To drive traffic, users are instructed to create Facebook ads targeting potential customers based on their newly established sales pages, emphasizing that success requires active engagement rather than expecting instant results without effort. They should also configure pixel tracking for better analytics during campaigns.

This structured approach provides clarity on each phase of launching a low ticket product while ensuring actionable insights can be easily referenced through timestamps linked directly back to specific parts of the video transcript.

Creating a New Ad Campaign for Pool Packages

Initial Setup

• The speaker discusses the need to create a new advertisement due to issues with conversion location settings, indicating that they will demonstrate the process live.

• They set a budget of R$ 90 and emphasize selecting "site" as the only conversion location to avoid errors in the ad setup.

Ad Configuration

• The speaker details how to input website information and select an image for the ad, preparing it for publication.

• After finalizing the ad details, they publish it, noting that it is scheduled to start at midnight.

Reviewing Campaign Metrics

Day After Launch

• The speaker returns the next day to review campaign metrics from their newly created ad campaign focused on pool packages.

• They mention that sales tracking may take time but highlight initial performance metrics such as reach and spending.

Performance Insights

• The campaign achieved 406 reaches with R$ 20 spent, resulting in one sale. There were also 24 clicks on calls leading to their sales page.

• Key performance indicators include a cost-per-click (CPC) of R$ 0.86 and a click-through rate (CTR) of 4%, which is above average market rates.

Expanding Business Opportunities

Future Plans

• The speaker discusses plans to expand beyond pool packages into other niches like barbershops or optical clinics by creating tailored marketing materials.

• They encourage viewer engagement by asking them to comment with a specific hashtag if they watched until the end, fostering community interaction.