DI 3 Hydrabad VENKAT Dettol Icy cool user 03 09 2026,video

Introduction to the Research Interview

Purpose of the Interview

• Aayush introduces himself and explains that he belongs to a research company focused on consumer feedback regarding product usage.

• The aim is to gather insights about products, including likes, dislikes, and suggestions for improvements from consumers.

Participant Background

• The participant shares that he lives with his parents and works as a banking trainer.

• He describes his daily routine, which includes work commitments and leisure activities like social media engagement and outings with friends.

Social Media Usage

Instagram Engagement

• The participant mentions using Instagram primarily for watching random reels related to products, songs, and trending videos.

YouTube Preferences

• He confirms using YouTube mainly for movie trailers.

Product Usage Discussion

Personal Care Products

• The interviewer inquires about various personal care products used by the participant, starting with shower gel or body wash.

• The participant states he uses "Pears" for face wash and "Pond's Magic" talcum powder in purple packaging.

Fragrance Products

• He mentions using "Wild Stone" and "Fog" perfumes along with D shampoo.

Soap Preferences

Bathing Soap Choices

• When asked about bathing soap, the participant indicates he uses "Det," specifically mentioning its cooling variant.

Awareness of Other Brands

• He expresses familiarity with other brands like Synthol but has not used them personally.

Experience with Det Soap

Purchase Details

• The participant discusses purchasing Det soap in packs of three or five at an affordable price point (₹182 for five pieces).

Duration of Use

• He notes that each bar lasts approximately 15 days due to frequent use (twice daily).

Feedback on Det Soap

Cooling Sensation

• The participant appreciates the refreshing coolness after using Det soap, describing it as a source of happiness post-bath.

Review Insights

• If reviewing on Amazon, he would rate the product highly due to its performance over six months of use.

Packaging and Advertising Observations

Packaging Comments

• He remarks on the blue packaging indicating cooling properties aligning well with his experience.

Advertisement Recognition

• While aware of Synthol advertisements, he hasn't seen any specific ads for Det IC Cool soap.

Sensory Experience

Cooling Effect Description

• Upon application, he experiences a moderate cooling sensation that is comfortable rather than intense.

Longevity of Effects

• After leaving the bathroom, he feels a lingering fragrance lasting around 2 to 4 minutes.

Overall Product Evaluation

Ranking Criteria

• In terms of importance: cooling sensation ranks first; fragrance second; germ protection third.

Final Rating

• Overall experience rated at 4.5 out of 5 based on satisfaction from product performance over time.