VIDEO
HIGHLIGHT
Log InSign up
Improved Product Tagging, Restructured YTA Revenue Page, Super Thanks Decoration, & Shorts Scrubber!
SummaryTranscriptChat

Improved Product Tagging, Restructured YTA Revenue Page, Super Thanks Decoration, & Shorts Scrubber!

YouTube Newsday: New Insights for Remixes, Super Thanks Decoration, Shopping Features and More

In this video, YouTube announces new features to help creators better understand their audience and monetize their content. These include improved insights for Remixes, a new traffic source for Remixes, a scrubber on Shorts to navigate videos more easily, a Super Thanks decoration to differentiate comments from buyers of the feature, a new card showing formats viewers watch on YouTube broken out by videos, Shorts and Live streams and new shopping features that allow creators to showcase their products in content.

Improved Insights for Remixes

  • Creators can now see Remixes of Remixes in Studio Analytics.
  • Creators can filter Remixes directly made from their content by the kind of remix (e.g., Cut or Green Screen).
  • The goal is to help creators better understand who their content is reaching and how it's being Remixed so they can further engage with their audience and new viewers.

New Traffic Source for Remixes

  • Creators can now see whenever viewers click or tap on the link to the Remixed video in the Shorts Player.
  • This will be available on web and mobile where traffic source report is available.

Scrubber on Shorts

  • A scrubber has been launched on Shorts that shows automatically for videos that are 30 seconds or longer.
  • If a short you are watching is shorter than that you can tap the player to pause the video and the scrubber option will appear.
  • The goal is to make it easier for viewers to navigate or jump to a particular moment in a Short.

Super Thanks Decoration

  • A Super Thanks decoration has been added to the latest Comment card and on the Channel Feed in Studio Mobile on Android and iOS.
  • Creators will be able to differentiate Super Thanks Comments from other comments when they view their most recent comments and in the comments tab.
  • The goal is to help creators more easily identify and interact with those who have gifted Super Thanks.

New Card Showing Formats Viewers Watch

  • YouTube is launching a new card showing formats viewers watch on YouTube broken out by videos, Shorts, and Live.
  • Prior to this, there was no metric available in YouTube Analytics to give creators insight into other formats their viewers are interested in on other channels.
  • The goal is to help creators make informed decisions about the formats they publish or experiment with on their channel based on audience insights.

New Shopping Features

  • Creators can now promote their own products across long format videos, Shorts, and Live Streams.
  • When you tag products featured in your content the shopping button appears creating more visible and delightful way to shop.
  • Creators can access product impressions and click data for your channel by signing into YouTube Studio and going to the shopping tab.

Restructuring of Revenue Analytics Page

  • YouTube is restructuring its revenue analytics page by adding detailed pages to surface important metrics and allow creators to deep dive more easily across earning methods side by side.
  • Creators can navigate to the revenue tab and see a summary of all revenue data in aggregate on an overview all page

and select deep dive pages for each monetization method.

Transforming YouTube for Creators

In this section, the speaker talks about how YouTube is working to help creators understand how different types of content drive revenue growth and channel growth.

Continuous Transformation

  • YouTube is continually working on transforming its platform to help creators.
  • The goal is to help creators understand how different types of content can drive revenue growth and channel growth.

Call to Action

  • Creators are encouraged to leave their questions in the comments section below the video.

Conclusion

  • The speaker concludes by thanking viewers for watching and signing off as "Creators of YouTube to YouTube Creators."
  • Viewers are told that they can expect another video from the team next week.
Video description

Hello Insiders! Today we're back with a handful of launches from improved metrics in YTA to better product tagging for VODs, Shorts and Live. Check it out and leave us your comments and questions below! Chapters: 0:00 Intro 0:04 [Launch] Improved Remix Metrics 1:17 [Launch] Shorts Scrubber 1:36 [Launch] Super Thanks Decoration 2:14 [Launch] Formats Your Audience Watches on Other Channels 2:56 [Launch] Improved Product Tagging Options 3:48 [Launch] Restructured YTA Revenue Page Links: Tag products in your content- https://support.google.com/youtube/answer/10191533?hl=en Making it easier for fans to shop your products on YouTube- https://support.google.com/youtube/thread/215995043 News Theme 1 by Audionautix is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/ ------------------------------------------- 🔍 MORE GREAT RESOURCES FOR CREATORS 🔎 Want to be considered to help us build a better YouTube please sign up here: https://www.youtube.com/creatorresearch/?referral_code=CreatorInsider Creator Insider Japan https://www.youtube.com/channel/UC8Y7Mqtw56UOzYd5MYDtiyQ/ We have 2 official YouTube channels that will also be helpful. Check them out! ➡ YouTube Creators: https://www.youtube.com/user/creatoracademy ➡ TeamYouTube: https://www.youtube.com/user/YouTubeHelp ------------------------------------------- 👕👚SWAG 🎽☕ Check out our merch here: https://teespring.com/stores/creatorinsider 100% of the proceeds automatically support Red Cross ------------------------------------------- Remember, by commenting here or submitting Unlisted video links to email aliases associated with the channel, your comments, videos and username may be used in an upcoming video. Creator Insider is an informal YouTube channel to share information from the YouTube Creator technical team with the wider Creator community. We will feature different people talking about the products they work on and changes we are making so you have more context.