TOP 3 PRODUTOS PARA VENDER NO MERCADO LIVRE EM 2023!

Top 3 Products to Sell on Mercado Livre in 2023

Introduction to the Video

• The speaker welcomes viewers and introduces the topic of the top three products to sell on Mercado Livre in 2023.

• Clarifies that these products are not necessarily the best of all time but align with a profitable and scalable management methodology.

Methodology for Product Selection

• Emphasizes a lean, profitable, and scalable approach to managing sales, suggesting fewer products can lead to higher profits.

• Mentions personal success with this method, achieving monthly sales of approximately R$1.4 million through Mercado Livre.

Upcoming Event Announcement

• Announces an online immersion event titled "A Nova Era do Mercado Livre" scheduled for January 30 - February 2, aimed at helping both new and existing sellers improve their sales strategies.

• Highlights that attendees will learn practical insights into selling effectively on Mercado Livre.

Criteria for Selecting Scalable Products

• Discusses key criteria for determining if a product is scalable and profitable, starting with supply and demand dynamics.

• Explains how market trends can affect product viability; products may experience hype but eventually face reduced demand as competition increases.

Example of a Timeless Product

• Uses kitchen scales as an example of a product that remains relevant over time despite market fluctuations.

• Introduces the first recommended product: the mini electric chopper, arguing its continued relevance due to effective marketing strategies.

Profitability Insights

• Addresses skepticism about older products like the mini electric chopper by asserting its profitability when sold correctly.

Free Fire Tool Overview

Introduction to the Free Fire Tool

• The tool offers a 30-day free trial for users, with a link provided for activation.

• Color-coded metrics indicate the age of advertisements: green (less than 180 days), yellow (180-360 days), and red (over 365 days).

Analyzing Advertisement Performance

• A specific ad created 93 days ago achieved 186 sales, averaging two sales per day, which is considered moderate performance.

• An ad created 103 days ago sold 500 pieces, averaging nearly five sales per day, indicating better performance compared to others.

Product Classification and Sales Metrics

• Products are classified based on their sales relative to their creation date; a product needs at least six times its age in sales to be classified as level three.

• Recent ads show promising results with significant sales numbers within short timeframes, suggesting high demand.

Market Trends and Insights

Demand Analysis

• The analysis reveals that products can rank on the first page of search results within less than 100 days if marketed effectively.

• The speaker shares personal experience selling products through a distribution center aimed at students.

Popular Products Discussion

• The Mini Camera A9 is highlighted as a successful product across multiple accounts due to its popularity and market saturation.

Market Challenges

• Increased competition has made it difficult for new sellers to succeed with popular items like the Mini Camera A9 due to oversaturation in the market.

Sales Trends Over Time

Seasonal Sales Fluctuations

• A product created in November achieved over 1,300 sales but faced seasonal challenges during December holidays affecting overall performance.

Stability in Sales Data

• Some products showed stable trends despite fluctuations; consistent monitoring of trends is essential for understanding market dynamics.

Search Strategies and Results

• Using targeted keywords can yield different results; generic searches may not display newer products effectively.

Product Insights and Sales Strategies

Overview of Product Offerings

• The speaker discusses a product sold in their e-commerce business, emphasizing transparency by stating they are not just an online course seller but actively sell on platforms like Mercado Livre.

• They highlight their experience of 12 years in e-commerce as an importer, manufacturer, and distributor, establishing credibility for the products discussed.

Product Performance Analysis

• A specific headlamp is introduced as a highly validated product with impressive sales metrics: 1,602 sales over 174 days, averaging about 9.2 sales per day.

• The speaker provides additional statistics showing consistent daily sales across various time frames (e.g., 600+ sales in 67 days), indicating strong market demand.

Pricing Strategy Discussion

• An analysis of pricing strategies reveals that one seller's high price point may have hindered their sales compared to competitors offering lower prices.

• Despite selling fewer units at a higher price, the seller retains more profit per sale; this highlights different strategic approaches to pricing within the market.

Caution Against Misinterpretation

• The speaker warns against assuming that sharing product examples guarantees success; they stress the importance of understanding the validation process before selling.

• They assert that successful advertising requires proper validation techniques and metrics to back up claims about product performance.

Call to Action and Future Engagement

• The speaker encourages viewers to engage with their content by requesting feedback on future topics related to ranking and validation processes for advertisements.