CLASE 04 - PASO A PASO PARA SUBIR TU PRODUCTO DIGITAL A LA PLATAFORMA | 05 DE FEBRERO | 20H

Class 04: Unlocking Prosperity

Introduction and Class Overview

• The speaker expresses excitement about the participants' enthusiasm for growth and prosperity, indicating that this is the beginning of a transformative journey.

• Emphasizes that previous classes laid the groundwork for creating a digital product, and today's focus will be on finalizing an ebook and uploading it to the platform.

• Acknowledges participants who have progressed through earlier classes, highlighting their practical experiences in selling products via WhatsApp.

Practical Success Stories

• Participants reported significant sales success during practice sessions, with some achieving multiple sales within minutes, demonstrating real interest in their digital products.

• Encourages participants to declare their prosperity in the chat as a form of affirmation and motivation for a successful year ahead.

Faith and Action

• Stresses the importance of faith combined with action; mere belief without effort is ineffective. Participants are encouraged to take actionable steps towards their goals.

• Highlights that many seek divine assistance for prosperity but fail to act. Being present in these classes signifies commitment to change.

Prayer for Guidance

• Begins with a prayer thanking God for guidance and support while asking for financial wisdom without losing one's moral compass.

• Discusses overcoming scarcity by maintaining faith in God’s purpose while striving for financial success.

Vision of Prosperity

• Proclaims that true prosperity encompasses not just finances but also emotional intelligence, family well-being, and spiritual fulfillment.

• Declares this year as one of abundance based on biblical principles, specifically referencing a prophecy about reaping threefold rewards.

Class Expectations

• Concludes with encouragement to embrace each class as an opportunity to learn something new and take actionable steps toward personal growth.

• Introduces today’s lesson focused on strategies that compel customers to desire purchasing digital products.

Creating and Selling Your eBook

Introduction to eBook Creation

• The session focuses on creating an eBook ready for sale and automating sales through a platform. Participants will learn practical steps to finalize their digital product.

• Emphasis is placed on making the product appealing enough that potential buyers feel compelled to purchase it.

Support and Engagement

• Attendees are encouraged to ask questions, with assurance that common queries will be addressed during the class. It's important for participants to stay engaged to benefit fully from the explanations provided.

• A support system is available for those who purchased additional assistance, ensuring they have guidance throughout the process of creating their eBook.

Finalizing Your eBook

• The session outlines two primary methods for designing an eBook: hiring a professional or creating it independently. Each method has its own cost implications and benefits.

• Hiring a specialist can cost around $10 per page, leading to significant expenses depending on the length of the eBook (e.g., $100 for 10 pages). This option may yield high-quality results but at a higher price point.

DIY Approach Using Canva

• The recommended approach is to create your own eBook using Canva, a widely used platform in digital content creation that offers both mobile app and web access, allowing flexibility in design work across devices.

• Canva's integration between mobile and desktop versions allows users to start projects on one device and continue seamlessly on another, enhancing productivity in design tasks.

Utilizing ChatGPT for Content Generation

• The instructor plans to demonstrate how ChatGPT can assist in generating content for an eBook by providing prompts that guide users through script creation effectively, especially beneficial for beginners unfamiliar with advanced commands or techniques.

• An example topic discussed is creating an eBook focused on maternity tips related to helping babies sleep better, showcasing how specific themes can be developed into structured content using AI tools like ChatGPT.

Introduction to Effective Routines for New Parents

Importance of Sleep Routines

• Discusses the significance of establishing effective routines and techniques that help babies sleep better.

• Emphasizes the need for a predictable environment conducive to sleep, highlighting why many babies struggle with sleeping.

Creating Your eBook

• Shares personal experience as a mother, suggesting that parents can incorporate their own techniques into their eBooks.

• Encourages interaction with AI tools like ChatGPT to refine content, such as adjusting the length or focus of an introduction.

Utilizing ChatGPT for Content Development

• Suggests using ChatGPT to ask questions and clarify doubts while developing the eBook, enhancing its quality based on user needs.

Designing Your eBook with Canva

Getting Started with Canva

• Introduces Canva as a user-friendly platform for creating eBooks; emphasizes ease of account creation.

• Instructs users to select templates specifically designed for eBooks within Canva.

Exploring Template Options

• Highlights the abundance of pre-made eBook templates available in Canva, encouraging exploration of various styles and designs.

• Mentions both free and paid plans in Canva, advising users on how to maximize resources without immediate investment.

Customizing Your eBook Design

• Guides users on searching for specific themes (e.g., maternity), showcasing relevant templates and images.

• Advises careful selection of materials that align with personal branding and aesthetic preferences when designing the eBook.

Editing Content in Your eBook

Personalizing Text and Images

• Explains how all elements within the chosen template can be edited, including text changes to reflect personalized titles or themes.

Final Touches

• Encourages continuous refinement by copying relevant content from ChatGPT into the design, ensuring clarity and relevance throughout the document.

Creating an eBook: Step-by-Step Guide

Introduction to eBook Creation

• The speaker discusses their experience with designing and writing eBooks, expressing uncertainty about how to create one effectively.

• Emphasizes the importance of hands-on practice with the platform, encouraging users to explore and familiarize themselves with its features.

Designing the eBook

• To add a new page, the speaker demonstrates duplicating an existing page within the design tool.

• The speaker explores various design elements but struggles to find suitable styles for their eBook layout.

Content Structuring

• Discusses copying content from other sources into the eBook, including images and text for sections like the introduction and cover page.

• The process of adjusting sizes and positions of elements on the cover is highlighted, showcasing flexibility in design adjustments.

Adding Personal Touches

• The speaker suggests personalizing content by adding titles such as "Dulces Sueños" (Sweet Dreams), along with social media links or additional information at the bottom of pages.

• Continues structuring content by moving onto subsequent pages, emphasizing that each user can customize their approach based on individual preferences.

Finalizing and Downloading

• As they progress through creating different sections, they encourage interaction by asking if viewers are following along.

• Concludes by demonstrating how to download the completed eBook as a PDF file, ensuring all steps are clear for users looking to finalize their projects.

How to Create and Sell Your Digital Product

Introduction to the EU (Ebook Unit)

• The EU is ready with all necessary information, emphasizing that while it was created quickly for demonstration, users will need to invest time and energy into making it effective and appealing.

• Users are encouraged to explore thousands of ebook templates available in Canva, which can help them design their own products effectively.

Designing Your Ebook

• Emphasizes that creativity isn't a barrier; users can find inspiration from existing designs and adapt them according to their niche.

• Once the ebook is designed, the next step involves uploading it onto an automated sales platform.

Importance of Automated Sales Platforms

• A call for engagement from participants by asking them to express understanding in the chat. The focus shifts towards how to upload digital products on automated sales platforms.

Why Use an Automated Sales Platform?

• Discusses personal experience with using Google Drive for selling courses initially but highlights the limitations of this method compared to automated platforms.

• Advocates for "thinking smart" by utilizing automated platforms that streamline sales processes.

Recommended Platform: Hotmart

• Introduces Hotmart as the preferred platform due to its comprehensive features and user-friendly interface developed through years of market experience.

• Shares personal history with Hotmart, noting its evolution alongside user needs in the digital marketplace.

Benefits of Using Hotmart

• Highlights that users do not need to create their own checkout systems or payment processing solutions; everything is handled by Hotmart.

• Explains how transactions are simplified—users no longer have to manage manual payments or transfers when selling courses or ebooks.

Selling Process Simplified

• Stresses that there are no upfront costs associated with uploading products on Hotmart; fees only apply upon successful sales.

• Describes how purchases trigger automatic delivery of digital products without any manual intervention required from sellers.

Advantages of Automation

• Automation allows creators more time to focus on product development and customer engagement rather than operational tasks.

• Concludes that using an automated platform like Hotmart represents intelligent business thinking, enabling scalability without overwhelming operational demands.

How to Use the Hotmart Platform for Selling Products

Overview of Hotmart's Security and User Experience

• The speaker emphasizes that Hotmart is an ethical and honest platform, ensuring user security with their funds. Users can sell products while keeping their money safe within the platform.

• A feature similar to Netflix is highlighted, where students have access to a well-designed member area that enhances their learning experience through intuitive navigation.

Detailed Sales Reports and Customer Insights

• Hotmart provides detailed sales reports, including purchase times, buyer names, contact information (like WhatsApp), product prices, and payment methods used.

• Understanding customer demographics such as age range and preferred payment methods is crucial for improving product offerings based on sales data.

Engaging with the Audience

• The speaker encourages audience interaction by asking them to express understanding through chat responses like "amen," emphasizing the importance of engagement in learning.

• The speaker asserts that this method represents the best path in digital marketing for achieving results.

Steps to Upload Products on Hotmart

• Instructions are given on how to upload products onto the Hotmart platform. Users are advised not to navigate away from the session during this process.

• Most attendees likely already have a Hotmart account due to previous purchases; they are guided on how to log in using their email or recover passwords if forgotten.

Creating a Product Listing

• After logging into Hotmart, users should navigate to "My Products" and select "Create Product." Various options like online courses or eBooks are available for selection.

• The speaker suggests selling eBooks alongside online courses for an enhanced student experience. They guide users through naming their product and creating descriptions effectively.

This structured approach ensures clarity in navigating the content discussed regarding utilizing the Hotmart platform effectively.

Creating a Product Description and Setting Up Sales

Crafting the Product Description

• The speaker emphasizes the importance of creating a product description with at least 200 words, suggesting that users can modify the auto-generated text for better results.

• Users are instructed to specify the language of their product (e.g., Spanish) and their country, clarifying that this does not limit sales to just that country.

Image Selection and Category Assignment

• The process includes selecting an image for the product, with options to create one using tools like Canva. Categories such as education or hobbies can be chosen to describe the product.

• Users are encouraged to select a currency for pricing, recommending USD as it allows broader market access.

Currency and Payment Options

• The speaker advises using USD for pricing to avoid limitations when selling internationally, noting that it simplifies understanding costs for potential buyers.

• Users can set payment terms, including upfront payments or installment plans, along with specifying whether taxes are included in the price.

Finalizing Product Registration

• After setting up pricing details, users can create specific clubs related to their products (e.g., maternity), which helps in organizing content.

• The registration process is nearing completion; users will upload their eBook into designated modules within the platform.

Uploading Content and Publishing

• Instructions are provided on how to add content by creating modules and classes within the platform where users can upload their eBooks.

• A welcome message can be generated using AI tools like ChatGPT to greet customers upon purchasing the eBook.

Launching Your Product

• Once all elements are uploaded and configured, users publish their product. They receive confirmation of successful registration shortly after finalizing details.

• Users learn how to access links for sharing their product pages (sales page, payment page), facilitating easy distribution across different markets.

How to Use Digital Tools for Success

Simplifying the Purchase Process

• The speaker explains how customers can easily purchase a product by entering their name, email, and other details before completing the transaction.

• Emphasizes the importance of utilizing tools like ChatGPT, Canva, and Hotmart as essential platforms for selling products without complications.

Overcoming Personal Challenges

• The speaker shares his personal journey from humble beginnings, highlighting that he started with no knowledge or resources in the digital market.

• Reflecting on his childhood living conditions, he describes growing up in a small house with limited emotional support and education.

• He recounts his struggles with education and technology, admitting he had never used a computer until entering the digital marketplace.

Mental Barriers to Success

• Discusses how mental blocks and fears about new experiences hindered his progress initially; he emphasizes that these fears are common.

• Shares insights on how he gradually reshaped his mindset through various jobs and experiences over time.

Achieving Prosperity

• The speaker expresses disbelief at his current success compared to where he started, attributing it to overcoming mental barriers and taking risks.

• Encourages others by stating that if he could succeed despite starting from nothing, anyone can achieve similar results.

Inspirational Testimony

• Introduces a video featuring Silvia, an alumna who overcame her own challenges through digital business mentorship.

• Highlights Silvia's message about breaking free from fear and ignorance as key factors in achieving success in life.

Silvia's Journey

• Silvia thanks Rafa for mentoring her over four years which transformed her life through digital business opportunities.

• She shares her struggles with physical disabilities affecting job prospects but found freedom and independence through online work.

Life Changes Through Digital Business

• Describes improvements in quality of life due to financial stability gained from digital entrepreneurship; she now supports her family better.

• Celebrates personal milestones such as traveling by plane for the first time and planning future endeavors made possible by newfound economic freedom.

Journey of Overcoming Challenges and Achieving Dreams

The Power of Gratitude and Support

• The speaker expresses gratitude for the support received, emphasizing that it has been crucial in achieving personal goals and aspirations.

• They encourage others to pursue their dreams, highlighting that anyone can overcome physical or mental challenges to achieve success.

• Acknowledgment of the struggles faced by individuals with disabilities, stressing the importance of a positive mindset in overcoming obstacles.

Mindset and Prosperity

• The speaker discusses how perspective on problems can significantly impact outcomes; focusing on solutions rather than limitations is key to prosperity.

• They share an inspiring story about someone who thrived despite difficulties, illustrating that determination can lead to financial stability and personal fulfillment.

Embracing Opportunities for Growth

• The speaker urges listeners to recognize that limitations are often self-imposed and encourages them to embrace opportunities for prosperity.

• An invitation is extended for participants to engage in a special mentorship program aimed at helping individuals achieve financial independence through digital products.

Understanding Mentorship

• Details about the "Digital Prosperity Mentorship" are shared, which promises guidance over 365 days towards generating passive income ranging from $600 to $2,000 monthly.

• Clarification on what mentorship entails: close support, community engagement, and access to consolidated information for accelerated results.

Who Should Join the Mentorship?

• The speaker outlines who should not join the mentorship—those lacking motivation or hope—and emphasizes its suitability for those eager to change their circumstances.

• A call-to-action is made for individuals ready to transform their lives financially and break generational cycles of hardship.

Prosperity and Purpose in Digital Mentorship

The Journey to Prosperity

• The speaker emphasizes the importance of being guided by someone who has achieved digital prosperity, highlighting their own journey with divine support.

• They discuss using financial prosperity as a resource to reach more people through free content and assistance, aiming to demonstrate that success is attainable.

• A critique is made against Christians who use biblical verses to justify scarcity, arguing that one can prosper in all areas while maintaining peace in their heart.

Mentorship Insights

• The speaker invites those skeptical of the mentorship's value to remain open-minded, asserting that they are not there to please everyone but to deliver a meaningful message.

• They address misconceptions about money, stating that viewing it as a problem indicates misplaced priorities; true prosperity involves placing God first and using money as a tool.

Community and Support Structure

• Participants in the mentorship will have access to 48 live sessions throughout the year, fostering community engagement and real-time learning opportunities.

• The diversity within the community is highlighted, with members ranging from ages 20 to over 60 achieving results at their own pace.

Learning Opportunities

• Recordings of all live meetings will be available for those unable to attend, ensuring no one misses out on valuable content.

• The program includes modules on creating online courses and eBooks, catering to various preferences for content delivery.

Community Interaction

• A supportive environment is cultivated where members help each other navigate challenges and share knowledge through platforms like Facebook and WhatsApp groups.

• This interconnectedness fosters motivation among participants, allowing them to uplift one another during difficult times.

Value Proposition of Mentorship

• Exclusive support is promised around the clock for any questions or concerns participants may have during their learning journey.

• While acknowledging the potential value of $2,000 for such mentorship programs, they offer an accessible price point of $1,000 for those starting out.

Special Offers for Enrollment

• Those who enroll today will receive three ready-to-use eBooks as bonuses aimed at enhancing their learning experience.

Digital Prosperity Mentorship Overview

Course Offerings and Bonuses

• The program includes ready-to-sell eBooks, with three validated options available for immediate use on Hotmart, priced at $500 if charged.

• Participants receive six fully prepared online courses as bonuses, complete with certified materials. These can be resold under Private Label Rights (PLR), allowing 100% profit retention.

• All materials provided are legal for resale, including various online courses and pre-written sales messages designed for quick distribution via WhatsApp.

• Free AI tools are offered to create eBooks and websites in minutes, along with ad images to promote products effectively.

• The total value of the bonuses is estimated at $1,700; however, the mentorship itself is valued at $2,700.

Mindset and Financial Goals

• Participants are encouraged to declare their financial worth by writing in the chat that they deserve to earn $2,000 or more. This exercise aims to foster a mindset of abundance.

• Emphasis is placed on not limiting oneself financially or spiritually; participants are urged to reject scarcity mentality and embrace prosperity.

• Acknowledgment of negative self-talk that may hinder success; participants are reminded that such thoughts do not define their potential for wealth.

Special Offers and Community Support

• A "secret prize" discount allows entry into the Digital Prosperity Mentorship for only $397 instead of the full price. This offer aims to create an environment conducive to prosperity.

• The mentorship provides a year-long community support system specifically tailored for Christians seeking financial freedom through digital means.

• Participants can invest just over $6 per day—comparable to cutting out small daily expenses like soda—to join this supportive community focused on financial growth.

Payment Options and Accessibility

• For participants from Colombia, Mexico, Chile, or Peru, payment plans allow them to pay in up to 12 installments of approximately $33 each due to agreements with local banks.

• Other countries have a flat fee option of $397. Encouragement is given for early sign-ups among the first 50 registrants who will receive additional resources aimed at generating income quickly.

Conclusion: Call to Action

• Attendees are prompted in the chat about their intent to enroll among the first 50 participants. Early registration promises access to proven methods designed for rapid income generation within the first week.

Digital Prosperity Mentorship Overview

Introduction to the Method

• The speaker introduces a proven method for achieving results in the digital market, emphasizing that it is 100% validated and can yield outcomes within the first week.

• The first 50 participants in the mentorship will receive this method without needing to have their own product, making it accessible for beginners.

Call to Action

• A five-minute countdown is initiated to encourage participants to seize the opportunity, while advising them not to pay attention to negative comments in the chat.

• Instructions are provided on how to enroll in the "Digital Prosperity" mentorship program through a link shared in the chat.

Enrollment Process

• Participants are guided on entering their email, confirming it, providing their name and phone number, and selecting a payment method tailored for their country.

• Clarification is given regarding discount coupons which do not exist; participants should simply fill out their details and proceed with payment.

Importance of Faith and Action

• The speaker emphasizes that faith must be accompanied by action; mere belief without effort will not lead to results.

• A reminder is issued that challenges (the "desert") are temporary phases one must pass through rather than permanent states.

Encouragement and Future Classes

Celebrating New Members

• The speaker congratulates those who successfully enrolled in the mentorship program and encourages continued participation from all members.

Building Faith Among Participants

• For those who could not enroll, encouragement is offered to maintain faith as tomorrow's class promises significant insights.

Insights on Perseverance

• A motivational message highlights that prosperity often lies just beyond perceived failure; persistence is key.

Sales Techniques: Making Customers Want Your Product

Introduction of PUA Method

• The speaker shifts focus towards teaching how to make customers eager to purchase products using a specific strategy known as "PUA."

Breakdown of PUA Method

• The PUA method consists of identifying customer problems effectively. This understanding will drive demand for products.

Steps Involved:

1. Problem Identification - Recognizing what issues your target audience faces.

2. Urgency Creation - Establishing a sense of urgency around solving these problems for potential customers.

Understanding Urgency and Solutions in Business

Identifying Problems and Offering Solutions

• The speaker discusses the concept of urgency in business, using the example of a baker who struggles with making large cakes. This situation creates a problem that needs immediate attention.

• The urgency arises when clients are requesting products that the baker cannot deliver due to lack of knowledge or skills, highlighting the importance of providing quick solutions.

• The speaker emphasizes identifying specific problems within niches, such as new mothers dealing with sleepless babies, which creates an urgent need for effective solutions.

• A digital product (like an ebook or course) can serve as a shortcut to solving these urgent problems, demonstrating how targeted offerings can meet customer needs effectively.

• Personal anecdotes illustrate success stories where individuals found comprehensive solutions through structured courses, leading to improved well-being and satisfaction.

The Digital Market Landscape

• The speaker asserts that understanding the digital market is crucial for financial prosperity today; being disconnected from it equates to lacking wisdom in modern times.

• There’s a call for Christians to engage positively in this digital space while maintaining their values and principles, emphasizing ethical practices over exploitative ones.

• The current era is presented as one of unprecedented opportunity for financial growth; those willing to embrace it can prosper significantly by helping others rather than exploiting them.

Encouragement and Call to Action

• An invitation is extended for individuals to pursue opportunities within this framework, encouraging them not only to seek personal gain but also to contribute positively to society.

• The speaker reflects on criticism faced regarding faith and finance but maintains that financial success does not detract from spiritual connection if approached correctly.

• Participants are encouraged to join upcoming classes promising valuable insights and surprises aimed at enhancing their journey towards prosperity.

Final Thoughts on Prosperity

• A reminder is given about taking actionable steps towards mentorship opportunities available within the next few minutes, urging participants not to miss out on potential life-changing experiences.

• Emphasis is placed on faith-driven actions that could transform one's reality; participants are encouraged to declare their intentions toward prosperity actively.

• Reference is made to biblical teachings about abundance during significant years (the sixth year), reinforcing the idea of expecting fruitful outcomes from efforts made this year.

Spiritual Encouragement and Prosperity

Message of Hope and Action

• The speaker emphasizes the importance of gathering together, expressing a desire to see everyone again for an upcoming surprise. They invoke blessings in the name of Jesus, encouraging a positive mindset.

• A call for good spirits is made, highlighting that having faith and acting upon it are essential for achieving prosperity. The speaker reinforces this message with a strong affirmation in the name of Jesus.

• The session concludes with an enthusiastic "Amén," signaling agreement and encouragement among participants, followed by uplifting music to enhance the atmosphere.

Uplifting Atmosphere

• Music plays continuously, contributing to a joyful environment but does not contain any spoken content or additional insights.