Developing Mixed Methods Research with Dr. John W. Creswell

Developing Mixed Methods Research with Dr. John W. Creswell

Exploring Mixed Methods Research through Coin Soccer

Introduction to Coin Soccer and Research Context

  • The video game "Coin Soccer" is played by participants from Russia and Italy, emphasizing quick-paced gameplay that requires dexterity and hand-eye coordination.
  • Players document their personal reactions in journals while observing the computer's movements, contributing to research led by Dr. John Creswell at the University of Nebraska.

Methodology: Combining Qualitative and Quantitative Approaches

  • Creswell aims to develop a survey for broader quantitative data collection, using journals for qualitative insights into player experiences.
  • He discusses the advantages of integrating qualitative steps into traditional quantitative surveys, enhancing depth and detail in understanding player interactions.

Focus Group Insights on Gameplay Experience

  • Eight participants have engaged with Coin Soccer for two weeks; focus groups serve as a second qualitative phase to enrich journal entries with personal anecdotes.
  • Participants express varied opinions about the game's appropriateness for different age groups, highlighting its accessibility even for older players.

Player Reactions and Game Dynamics

  • Players note challenges such as patience required in gameplay; frustrations arise from difficulty in controlling coin movements effectively.
  • Some feedback indicates a lack of engaging elements like humor or variety within the game, suggesting areas for improvement based on user experience.

Data Analysis and Survey Development

  • Creswell organizes over 60 comments from focus group discussions by themes, indicating a structured approach to analyzing qualitative data.
  • A pilot survey is designed based on participant feedback; this iterative process aims to refine questions before wider distribution.

Conclusion: The Future of Mixed Methods Research

  • The mixed methods approach combines qualitative (journals & focus groups) with quantitative (pilot survey), leading to comprehensive insights into player experiences.
Video description

Explore developing your own Mixed Methods Research plan as Dr. John W. Creswell uses mixed methods research to survey participants testing a new video game.