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True Love — and the Myth of “Happily Ever After” | Francesca Hogi | TED
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True Love — and the Myth of “Happily Ever After” | Francesca Hogi | TED

The Fairytale Industrial Complex: A New Perspective on Love

The Myth of "Happily Ever After"

  • The fairytale industrial complex promotes the idea that worthiness of love can be purchased, encapsulated in the phrase "Happily ever after," suggesting happiness is a permanent state contingent on luck and appearance.
  • Many individuals' visions of ideal relationships are influenced by this fantasy narrative, which is pervasive in marketing across various industries, from cosmetics to automobiles.

Disconnection from True Love

  • This propaganda creates a disconnect between individuals and their self-worth, leading to confusion about what constitutes compatibility in relationships.
  • Instead of viewing love as an abundant resource within ourselves, society convinces us that it is external and limited.

Embracing Self-Love

  • A new approach to romantic relationships should focus on self-love and authentic values rather than societal expectations or materialistic views.
  • True love is defined by foundational values such as respect, intimacy, safety, commitment, adoration, and joy. Approaching love with these principles empowers individuals beyond superficial fantasies.

Cultivating Inner Love

  • Each person possesses innate capacity for love; cultivating this internal resource enhances collective experiences of love.
Channel: TED
Video description

"The fairytale industrial complex has been lying to you," says love coach and podcast host Francesca Hogi. Having spent years talking to thousands of people about their romantic hopes and dreams, she introduces a new possibility for our collective romantic future, one that recognizes that each of us holds the keys to true love within ourselves. If you love watching TED Talks like this one, become a TED Member to support our mission of spreading ideas: https://ted.com/membership Follow TED! Twitter: https://twitter.com/TEDTalks Instagram: https://www.instagram.com/ted Facebook: https://facebook.com/TED LinkedIn: https://www.linkedin.com/company/ted-conferences TikTok: https://www.tiktok.com/@tedtoks The TED Talks channel features talks, performances and original series from the world's leading thinkers and doers. Subscribe to our channel for videos on Technology, Entertainment and Design — plus science, business, global issues, the arts and more. Visit https://TED.com to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more. Watch more: https://go.ted.com/francescahogi https://youtu.be/Fh5zMqbHC0U TED's videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy: https://www.ted.com/about/our-organization/our-policies-terms/ted-talks-usage-policy. For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at https://media-requests.ted.com #TED #TEDTalks #love