Part 2- How to Make a Profitable Side Hustle with Content Marketing ft. Doc Williams

How to Make a Profitable Site Hustle with Content

In this section, Doc Williams discusses how to make a profitable site hustle with content. He reviews the past two items and talks about the importance of call-to-action for products and services.

Identifying Your Skill

• Identify your skill.

• Create content in three formats: case study, show and tell, and old man yells at cloud.

Call-to-Action for Products and Services

• Call-to-action for products and services is important.

• Different categories of how you can impart knowledge or help someone in different formats.

• Formats include DIY, DIY plus, coaching/consulting, doing it for them.

• Play around with your products, your services.

• The call-to-action just means how are they going to either talk to you or get more information.

What Should You Do?

• Go for what's easy for you.

Conclusion

In conclusion, making a profitable site hustle with content requires identifying your skill, creating content in different formats, and having a clear call-to-action for products and services. It's important to play around with different formats that work best for you and make it easy for potential customers to reach out to you.

Focusing on One Product

In this section, the speaker emphasizes the importance of focusing on one product or service and having a clear call to action for it.

Importance of Having One Deliverable

• The speaker advises against thinking about multiple products and instead recommends focusing on one deliverable.

• A clear call to action is important because it can get overwhelming for viewers if they are asked to do too many things.

• The call to action should ask viewers to do just one thing, such as clicking a link or checking the bio.

Examples of Clear Call-to-Actions

• The goal of a call-to-action is to bring viewers to a place where they want to work with you.

• It's important to make the call-to-action very clear. For example, "Hey Doc loves tech. If you want to know about tech, hit him up."

• If you're not sure what your call-to-action should be, ask people in the comments section what they would like from you.

Creating Effective Call-to-Actions

In this section, the speaker discusses how potential clients and comments can help create effective calls-to-action.

Getting Opinions from Potential Clients

• Potential clients can help with creating an effective call-to-action depending on their interests.

• Asking for opinions in the comments section can spark ideas for your call-to-action.

Taking Things One Step at a Time

• It's important not to get overwhelmed when creating a call-to-action. Take things one step at a time.

Being Vulnerable

• Being vulnerable can help humanize you and make potential clients more likely to engage with you.

Affiliate Marketing and Call to Action

In this section, the speaker talks about affiliate marketing and how he only promotes products that he believes in. He also emphasizes the importance of having a clear call to action.

Using Affiliate Links

• The speaker promotes Repurpose.io using his affiliate link.

• He only promotes products that he likes and sees value in.

• He provides his affiliate link when someone asks him about a product he is using.

Call to Action

• Having a clear call to action is important.

• It can be as simple as asking people to do something.

• The speaker encourages viewers/listeners to think about their own call to action.

Motivating Entrepreneurs

In this section, the speaker talks about motivating entrepreneurs at an event and what their call to action should be.

Motivating Entrepreneurs

• The speaker suggests telling entrepreneurs to "get it done" and "go make money."

• He emphasizes that waiting for the perfect equipment or situation will hold you back.

• Putting a timetable on your goals can help you achieve them faster.

Validating Your Idea

• Getting people to pay for your product/service validates your idea.

• The quicker you can validate your idea, the better off you are.

The Importance of Providing Value

In this section, Doc Williams emphasizes the importance of providing value to customers and how it can lead to success.

Providing Value Leads to Traction

• Providing value is key to gaining traction.

• Customers should be willing and excited to pay for your product or service because of the value they receive.

Validating Your Product or Service

• Validate your product or service by making content, sales, and money.

• If you can't make sales, pivot and adjust accordingly.

Take Action

This section emphasizes the importance of taking action in order to succeed.

You Must Act on the Call to Action

• No one else will act on the call to action for you.

Utilize Technology

• Use technology to your advantage when creating content and promoting your product or service.

Conclusion and Call-to-Action

This section concludes the episode with a call-to-action for viewers.

Thanking Doc Williams

• Doc Williams is thanked for joining the episode and offering his expertise.

Consulting with Doc Williams

• Viewers are encouraged to reach out to Doc Williams for consulting services if they need help making money.

Closing Remarks

• The episode concludes with closing remarks from Roy Garcia and Doc Williams.