Easily Make Money Selling Digital Products on Etsy (2023)

How to Open an Etsy Shop

In this section, the speaker explains how to open an Etsy shop and add your first listing.

Opening Your Shop

• The learning curve for selling on Etsy can be steep at first, but it becomes easy once you understand the process.

• To open a seller account, go to Etsy's website and click "Sell on Etsy" under the "Sell" section. Then select your shop preferences and enter your shop name.

• Add your first listing, which can be anything for now. You'll need to provide personal tax information and credit card details so that they can charge you the 20 cent listing fee each time you post a new listing.

Adding Your First Listing

• Navigate to the top right corner of the homepage and click on "Shop Manager." Click on "Listings" on the left side of the screen, then click "Add Listing."

• Have a digital product ready to sell in order to fill out all of the listing details. If you don't have one yet, check out other videos on how to create digital products.

• Use mock-ups for your product images instead of just uploading your digital product as a photo. Find free mock-ups online and download them.

• Edit your mock-up using a website like Photopea by dragging in an image of your digital product or resume template.

Creating Your Product Description

In this section, the speaker explains how to create a compelling product description for your Etsy shop.

Writing Your Product Description

• A good product description should include keywords related to what you're selling, as well as a clear and concise description of the product.

• Use bullet points to highlight key features and benefits of your product.

• Include high-quality photos of your product from different angles.

• Be honest about any flaws or imperfections in the product.

Pricing Your Product

In this section, the speaker explains how to price your products on Etsy.

Setting Your Prices

• Research similar products on Etsy to get an idea of what price range you should be in.

• Consider the cost of materials, time spent creating the product, and shipping costs when setting your prices.

• Don't undervalue your work - make sure you're making a profit.

Promoting Your Shop

In this section, the speaker explains how to promote your Etsy shop.

Promoting Your Shop

• Use social media platforms like Instagram and Pinterest to promote your shop and products.

• Collaborate with other sellers or influencers in your niche to reach a wider audience.

• Offer discounts or promotions for first-time buyers or repeat customers.

• Participate in Etsy teams and forums related to your niche.

Creating an Etsy Listing for Digital Products

This video provides a step-by-step guide on how to create an Etsy listing for digital products. It covers topics such as adding photos, creating a title, writing descriptions and tags, pricing, and uploading the digital product.

Adding Photos and Video

• Adding additional photos with more product information can help reduce the amount of messages and questions that you get.

• You can add a video if you want but it is not necessary.

Creating a Title

• The title has a very large impact on the SEO of your listing.

• To write the best title possible, make a search for similar products to what you're going to be selling on Etsy's Marketplace.

• Look at all of the keywords that the best ranking listings use copy them down and then generate your own title using some of those keywords for yourself.

Writing Descriptions and Tags

• In the "About this listing" section when they ask who made it choose "I did" if it is a finished product.

• For custom products like logos or something similar, choose "made to order".

• Put more effort into great titles and tags than in descriptions since they have more impact on SEO.

• Explore related searches from top listings to find relevant tags. Use all 13 tags allowed by Etsy.

Pricing

• Look at what's already working. All of the top listings are selling for around seven to eight dollars.

• Set your quantity to 999 and you don't need an SKU number for a digital product.

Uploading Digital Product

• Compress all files into one zip file before uploading since we're only allowed up to five files.

Creating and Uploading Listings on Etsy

This section covers the process of creating and uploading listings on Etsy, including adding listing details, images, and downloadable files.

Previewing and Refining Your Listing

• Preview your listing to see what it would look like on Etsy.

• Add other listing details and images to refine your listing description.

• Reducing the amount of questions and messages you get will make your shop look more professional.

Uploading Files to Google Drive or Dropbox

• If you're selling something like art that is too large for direct upload to Etsy, upload them to a different website like Google Drive or Dropbox.

• Put a link to those uploaded files into a PDF which will be the downloadable file on Etsy.

• Customers who order that digital download will get a copy of the PDF with a download link to the file uploaded on Google Drive or Dropbox.

Creating an Art Downloads PDF using Canva

• Use Canva's A1 document size option.

• Style it however you want it to look but make sure the word "download" is big and in the middle of the page so that it's easy to click on.

• Double-click and highlight text then add a link by pasting in the copied link from Google Drive or Dropbox.

Selling Canva Templates

• Follow similar steps as above but instead of adding links from Google Drive or Dropbox, put in links for canva templates.

Concerns About Selling Digital Downloads

This section addresses concerns about selling digital downloads such as artwork being stolen or shared without permission.

Theft Concerns

• Even if products are downloaded directly from Etsy they can still be shared as much as someone wants.

• If someone steals your artwork and tries to sell it somewhere else online there are legal tools on those websites that you can use to deactivate their listings.

• If you're seriously worried about people downloading and stealing your work, sell a physical product instead.

Etsy Ads and Getting Sales

This section covers the use of Etsy ads and how long it takes to start getting sales on Etsy.

Using Etsy Ads

• The speaker personally does not like using Etsy ads because they have spent hundreds of dollars trying to get them to work.

• They prefer using Etsy's organic traffic since they already bring millions of visitors to the website.

• If running ads, run them to a Shopify store where products can be sold on your own website.

Getting Sales on Etsy

• It can take a while to start getting traction on Etsy.

• Consistently post new listings for sale and the more listings posted, the better the products will become and the more sales will come in.

• Some of the most successful shops have hundreds of listings.

Introduction

The video starts with a brief introduction where someone says "Thank you" and then "Foreign".

Conclusion

The video ends after the introduction, with no further content.