BEST Way to List on Etsy with Printify | Everything You NEED to KNOW

Name: BEST Way to List on Etsy with Printify | Everything You NEED to KNOW
Uploaded: 2022-11-16T15:00:09.000Z
Duration: 1 h 16 min 6 s

How to Create Your First Listing on Printify

In this video, the speaker walks through step-by-step instructions on how to create a listing on Printify. The process includes trend research, trademark checking, creating designs, making mock-ups, building listings on Printify and optimizing them in Etsy.

Trend Research

Search for a general keyword for the niche you are designing for.

Look through the first few pages of results to see what listings are ranking and performing well.

Ignore promoted listings as they are not ranking organically.

Group listings in your store are valuable because customers tend to order more than one item.

Trademark Checking

Use tmsearch.uspto.gov to check if phrases are trademarked before designing.

If there is a registration number next to a phrase, it means that the trademark has been approved and is active.

Avoid using phrases with registration numbers or those that you question at all.

Creating Designs

Use inspiration from proven and performing designs but create your own unique version of it.

Double-check that your new phrase is not trademarked before using it.

Making Mock-Ups

Use Printify's mock-up generator tool to create high-quality product images.

Building Listings on Printify

Follow the step-by-step instructions provided by Printify when building your listing.

Include high-quality product images and detailed descriptions of your product.

Optimizing Listings in Etsy

Use relevant keywords in your title, tags, and description.

Optimize pricing based on competition analysis.

Encourage customer reviews by providing excellent customer service.

Creating a Custom Design in Canva

This section covers how to create a custom design in Canva, including selecting canvas size, adding text and elements, editing font style and color.

Canvas Size and Text Box

To create a custom design in Canva, select "Create a Design" at the top right corner and choose "Custom Size".

Make the canvas size 5000 by 5000 for all designs.

Add a text box by selecting "Text" on the left-hand side and then "Add a Text Box".

Type in your phrase and resize the text box as needed.

Font Style and Color

Edit font style by highlighting all of your text and selecting from the drop-down menu or importing your own fonts.

Adjust line height, letter spacing, or line spacing as needed.

Use Coolers.co to find trending color palettes or search specific colors.

Copy hex codes from Coolers.co to paste into Canva's color tool to change individual letters' colors.

Adding Elements

Search for elements on the left-hand side under "Elements".

Resize elements as needed using arrows on keypad.

Change element colors using Canva's color tool.

Duplicate elements as needed.

Designing and Exporting Your Mock-Up

In this section, the speaker explains how to design and export a mock-up for your product.

Creating Different Versions of Your Design

Be creative and efficient when designing.

Easily create different versions of your design by swapping out elements or changing colors, fonts, etc.

Exporting Your Design

Go to the top right corner and select "Share."

Hit "Download" and save as a PNG with transparent background.

This will ensure there is no background when uploading to print providers.

Purchasing Mock-Ups on Etsy

In this section, the speaker discusses purchasing mock-ups on Etsy.

Benefits of Purchasing Mock-Ups on Etsy

Higher quality and more professional-looking mock-ups.

Increases conversion in your store.

Extremely affordable (usually under $8 per mock-up).

One-time purchase that can be used multiple times.

Things to Consider When Purchasing Mock-Ups

Make sure focus is on the product itself.

Ensure hair is out of the way where you'll place the design.

Choose flat mock-ups with minimal wrinkles for easier design placement.

Make sure mock-up is not heavily filtered and true to color.

Creating Mock-Ups in Canva

In this section, the speaker explains how to create mock-ups in Canva.

Using Templates for Your Mock-Ups

Create templates for each specific product so you can easily add all necessary mock-ups at once.

Duplicate project and open copy whenever creating new mock-ups.

Adding Designs to Your Mock-Up

Upload file from computer onto Canva project.

Resize design as needed using arrows or rotation tool if necessary.

Important: make sure your mock-up matches your print file placement as closely as possible.

Turn down transparency to make design look more realistic.

Creating Mock-ups and Choosing Print Providers

In this section, the speaker discusses how to create mock-ups and choose print providers.

Creating Mock-ups

To create a mock-up, duplicate the design and drag it to the next mock-up.

Adjust transparency for different colors as needed.

Use "Edit Image" to slightly adjust brightness or contrast if necessary.

Export mock-ups by selecting "Share" then "Download". Save as JPEGs and select desired pages.

Choosing Print Providers

Printify works with multiple suppliers, so choose a specific print provider carefully based on research.

Each print provider has an overall review score for quality, production speed, and stock reliability.

Not all print providers offer the same colors or print areas. Check details before choosing one.

Monster Digital and Swift pod are recommended by the speaker for their superior print quality.

Consider using multiple print providers if one is out of stock of a specific size or color.

Printify Tutorial

In this section, the speaker explains how to use Printify to select sizes and add designs to specific colors.

Selecting Sizes and Adding Designs

To select sizes, deselect the ones you don't want and hit update.

You can add a design to a specific color by selecting "make a specific design for white" or any other color.

Make sure your design is within the print area, has at least 300 DPI resolution, is centered, and not too big that it wraps around the body.

Print Placement

In this section, the speaker explains how to place your design correctly on the product.

Placing Your Design Correctly

Make sure your design is in the print area and centered.

For bigger graphics, place them closer towards the top of the print area.

For single line text-based designs, bring them down a little bit so they are visible when wrapped around the body.

Use their preview feature to see what it will look like on different sizes.

Previewing Your Product

In this section, the speaker explains how to preview your product before saving it.

Previewing Your Product

Double-check that your design is centered before using their preview feature.

Their model mock-ups are computer-generated but give you an idea of how it will look like on different sizes.

Some print providers scale down designs for smaller sizes while others don't. Check with your provider if unsure.

Keyword Research for Listings

In this section, the speaker explains how to do keyword research for Etsy listings.

Doing Keyword Research

Search for a specific keyword related to your niche on Etsy.

Look at the first page of organic listings and see what keywords they are using.

Use those keywords in your title and tags to improve your ranking.

Etsy Listing Optimization

In this section, the speaker discusses how to optimize an Etsy listing for better visibility and sales.

Title Optimization

The beginning of the title is heavily weighted, so use important targeted keywords at the start.

Use simple keywords that connect buyers with your listing.

Think like a buyer when choosing keywords.

Use 140 characters or less for your title.

Description Optimization

Include product details, sizing, shipping and production time, care instructions, and how to order.

Encourage customers to reach out before leaving negative feedback or with any questions.

Include clickable links to other designs in your store.

Price Adjustment

Adjust prices in bulk by selecting "edit price."

Charge more for larger sizes as they cost more.

Product Visibility

Select "hide in store" so that listings are sent to drafts instead of active listings when published.

Choose variant visibility options based on personal preference.

Shipping Profiles

Build out shipping profiles on Etsy for better organization.

Creating a Shipping Profile on Printify and Etsy

In this section, the speaker explains how to create a shipping profile on Printify and Etsy.

Creating a Shipping Profile

Go to the left-hand side of the screen and select "Settings" then "Shipping Settings".

Select "Create Profile" under "Shipping Prices".

Enter your print provider's zip code.

Find your processing times by going to printify.com network Dash fulfillment Dash status.

Select your location and choose an appropriate processing time.

Choose where you want to ship to and what shipping service you will use.

Name your profile and save it.

Using Your Shipping Profile on Etsy

On Etsy, select your title, scroll down to the bottom, and under shipping profile, select the profile that you just created on Printify.

Hit publish.

Creating a Template for Future Listings

Duplicate an existing listing in Printify.

Add a simple text-based design calling this template.

Add specific colors or sizes if necessary before saving this as a template.

The speaker also mentions offering free shipping in their store as they personally prefer it when shopping online. They also suggest checking with your print provider for exact shipping costs if you decide not to offer free shipping.

Creating a Listing on Etsy

In this section, the speaker explains how to create a listing on Etsy and provides tips for optimizing it.

Creating a Template for Your Products

Create a template for your products using the Gildan 18000 template.

Duplicate the template and add your new design to save time.

Editing Your Listing

Delete all print provider mock-ups from your listing.

Add mock-ups created in Canva by selecting "Add a photo" and importing them.

Include photos with shipping and processing times, size chart, and other important information.

Adjust thumbnails to zoom in on your design.

Under "Occasion or Holiday," add relevant holidays or occasions such as Christmas to help customers find your listing.

About Your Partnership

Select "I don't have the technical ability or equipment to make it entirely by myself" under "About Your Partnership."

Choose "Printify" as your production partner.

Add a simple explanation of your production partner's role in the description.

Adding Tags

Copy and paste your title into tags.

Use all 13 tags allowed, breaking up longer phrases if necessary.

Variations

Double-check sizes, colors, prices, and quantities before publishing.

Overall, creating an optimized listing involves creating templates for products, editing listings with custom mock-ups and important information, adding relevant tags and variations.

Creating a Listing on Etsy

In this section, the speaker explains how to create a listing on Etsy.

Listing Creation Process

Start by selecting the "Sell on Etsy" option and then click "Add a listing".

Fill out the required information such as title, description, price, quantity, and category.

Add photos of your product in different colors if applicable. The corresponding listing photo will change when a customer selects a specific color during checkout.

Next to shipping, select your corresponding shipping profile. Under returns and exchanges, select apply even if you don't offer returns or exchanges.

Under marketing, choose whether or not to market this listing.

Preview your listing before publishing it. Ignore any errors that may occur and preview again if necessary.

If everything looks great, publish your listing. You will be charged a non-refundable fee of 20 cents.

Conclusion

In this section, the speaker concludes the video.

Congratulations! You have created your first listing on Etsy!

Check out another video where the speaker teaches six simple ingredients on how to get your first hundred sales on Etsy.

Don't forget to subscribe for more content.